🍖Teaching you ALL of the best BBQ recipes. 📚Cookbook author: Backyard BBQ Hero 📨 ⬇️My book will make you better at BBQ.
On Instagram, Susie Bulloch is a verified business account with an audience of 157K. To date Susie Bulloch has posted 3,051 times, currently around 5 posts a week. Typical posts draw 406 likes and 98 comments, putting engagement at 0.32%.
On Instagram, Heygrillhey runs a business account that has published 3,051 posts and gathered 157K followers.
Heygrillhey's engagement rate of 0.32% places it in the bottom 26% within the 100K–1M followers cohort tracked by InstME.
The audience comments once per 4 likes on average, an unusually discussion-heavy audience.
Heygrillhey currently publishes about 5 posts per week.
InstME estimates 0% of Heygrillhey's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Estimated sponsored-post value
$550–$1,000
Based on 157K followers and a 0.32% engagement rate, a single sponsored post by Heygrillhey is worth an estimated $550–$1,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Heygrillhey | Cohort median |
|---|---|---|
| Engagement rate | 0.32% | 1.25% |
| Average likes | 406 | 2,985 |
| Average comments | 98 | 73 |
| Posts per week | 4.9 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Susie Bulloch is a verified Instagram brand on Instagram, with 157K followers.
Susie Bulloch posts on Instagram as @heygrillhey.
Susie Bulloch has 157,004 followers on Instagram (157K) as of Jul 10, 2026.
Susie Bulloch's engagement rate is 0.32%, calculated from average likes and comments per post relative to followers.
Posts by Susie Bulloch average 406 likes and 98 comments.
Susie Bulloch posts about 5 times per week on average.
InstME's audience-quality analysis estimates about 0% of Susie Bulloch's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Susie Bulloch is registered as a business account on Instagram and is verified.
Yes. Susie Bulloch carries the blue verified badge on Instagram.
Avg Comments
98
Engagement
0.05%
A sponsored post from Susie Bulloch is estimated at $550 to $1,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
