🪴 Street food venue, market, events and community space, from the team behind @digbethdiningclub
Outreach This Creator For FreeFollowers
54K
Following
577
Total Posts
Engagement Rate
0.42%
Avg Likes
216
Avg Comments
Herbert’s Yard is a Food brand. The account has built 54K followers on Instagram. Content spans food and automotive. Herbert’s Yard has shared 1,524 posts to date, currently around 11 posts a week. Typical posts draw 216 likes and 12 comments, putting engagement at 0.42%.
Herbertsyard is a Food account on Instagram with 54K followers and 1,524 published posts.
Compared with 7,981 other Food accounts with 10K–100K followers in the InstME index, Herbertsyard's 0.42% engagement rate is below the median of 0.75%.
One comment lands for every 19 likes, which reads as an unusually discussion-heavy audience.
Recent posting activity averages about 11 posts per week, more than one per day.
Estimated sponsored-post value
$190–$350
Based on 54K followers and a 0.42% engagement rate, a single sponsored post by Herbertsyard is worth an estimated $190–$350. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Automotive
| Metric | Herbertsyard | Cohort median |
|---|---|---|
| Engagement rate | 0.42% | 0.75% |
| Average likes | 216 | 177 |
| Average comments | 12 | 10 |
| Posts per week | 10.74 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Apr 23, 2026
Herbert’s Yard is a food brand on Instagram, with 54K followers.
Herbert’s Yard posts on Instagram as @herbertsyard.
Herbert’s Yard has 54,006 followers on Instagram (54K) as of Apr 23, 2026.
Herbert’s Yard's engagement rate is 0.42%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Herbert’s Yard average 216 likes and 12 comments.
Herbert’s Yard posts about 11 times per week on average.
Herbert’s Yard is registered as a business account on Instagram.
Herbert’s Yard is categorized as a food and automotive account in the InstME index, based on the profile's bio and Instagram category across 1,524 posts.
A sponsored post from Herbert’s Yard is estimated at $190 to $350. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,524
12
Posts / Week
10.74
Growth Score
8.4 / 100
Follower Ratio
93.6×
Engagement
4.89%
