The nation’s largest privately held dealership group with a passion for selling and servicing automobiles, our teammates, customers and communities.
Followers
43.1K
Following
249
Total Posts
Engagement Rate
0.61%
Avg Likes
256
Avg Comments
Hendrick Automotive Group is a verified Automotive creator. The account has built 43.1K followers on Instagram. Its posts sit across automotive and sports. Hendrick Automotive Group has shared 784 posts to date, currently less than one post a week. Posts average 256 likes and 6 comments, an engagement rate of 0.61%.
The Automotive account Hendrickcars has posted 784 times on Instagram and drawn 43.1K followers.
Hendrickcars's 0.61% engagement rate is below the median of 1.3% among Automotive accounts with 10K–100K followers, measured across 3,742 accounts in the InstME index.
Comments arrive at about one per 47 likes, a sign of a healthy amount of conversation.
Recent posting activity averages less than one post per week.
The account follows just 249 others against 43.1K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$150–$280
Based on 43.1K followers and a 0.61% engagement rate, a single sponsored post by Hendrickcars is worth an estimated $150–$280. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Automotive creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Automotive
Secondary: Sports
| Metric | Hendrickcars | Cohort median |
|---|---|---|
| Engagement rate | 0.61% | 1.3% |
| Average likes | 256 | 330 |
| Average comments | 6 | 12 |
| Posts per week | 0.24 | 0.72 |
Median values from 3,742 Automotive accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Hendrick Automotive Group is a verified automotive creator on Instagram, with 43.1K followers.
Hendrick Automotive Group posts on Instagram as @hendrickcars.
Hendrick Automotive Group has 43,096 followers on Instagram (43.1K) as of Jul 10, 2026.
Hendrick Automotive Group's engagement rate is 0.61%, calculated from average likes and comments per post relative to followers. That is below the median of 1.3% for Automotive accounts with 10K–100K followers in the InstME index.
Posts by Hendrick Automotive Group average 256 likes and 6 comments.
Hendrick Automotive Group posts less than once a week on average.
Hendrick Automotive Group is registered as a creator account on Instagram and is verified.
Hendrick Automotive Group is categorized as an automotive and sports account in the InstME index, based on the profile's bio and Instagram category across 784 posts.
784
6
Posts / Week
0.24
Growth Score
12.2 / 100
Follower Ratio
173.1×
Engagement
2.06%
Yes. Hendrick Automotive Group carries the blue verified badge on Instagram.
A sponsored post from Hendrick Automotive Group is estimated at $150 to $280. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
