We make professional grade gear to help people stay and feel alive. Trusted by professionals. Alive Since 1877
Followers
441.8K
Following
779
Total Posts
Engagement Rate
0.18%
Avg Likes
773
Avg Comments
Helly Hansen is a verified Outdoor & Sporting Goods Company brand. The account has built 441.8K followers on Instagram. Helly Hansen has shared 2,940 posts to date, currently around 6 posts a week. Posts average 773 likes and 8 comments, an engagement rate of 0.18%.
Counting 441.8K followers and 2,940 posts, Hellyhansen sits in the InstME index as an Outdoor & Sporting Goods Company account.
Across recent posts, Hellyhansen picks up 773 likes and 8 comments on average, one interaction per 566 followers.
Followers weigh in with a comment about every 103 likes, an audience that mostly engages through likes.
Lately Hellyhansen has been publishing about 6 posts per week.
With 441.8K followers but only 779 accounts followed back, Hellyhansen shows the ratio of a well-established account.
Estimated sponsored-post value
$1,500–$2,900
Based on 441.8K followers and a 0.18% engagement rate, a single sponsored post by Hellyhansen is worth an estimated $1,500–$2,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Outdoor & Sporting Goods Company
| Metric | Hellyhansen | Cohort median |
|---|---|---|
| Engagement rate | 0.18% | 1.25% |
| Average likes | 773 | 2,985 |
| Average comments | 8 | 73 |
| Posts per week | 5.73 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Helly Hansen is a verified outdoor & sporting goods company brand on Instagram, with 441.8K followers.
Helly Hansen posts on Instagram as @hellyhansen.
Helly Hansen has 441,819 followers on Instagram (441.8K) as of Jul 15, 2026.
Helly Hansen's engagement rate is 0.18%, calculated from average likes and comments per post relative to followers.
Posts by Helly Hansen average 773 likes and 8 comments.
Helly Hansen posts about 6 times per week on average.
Helly Hansen is registered as a business account on Instagram and is verified.
Helly Hansen is categorized as an outdoor & sporting goods company account in the InstME index, based on the profile's bio and Instagram category across 2,940 posts.
Yes. Helly Hansen carries the blue verified badge on Instagram.
2,940
8
Posts / Week
5.73
Growth Score
3.6 / 100
Follower Ratio
567.2×
Engagement
8.62%
A sponsored post from Helly Hansen is estimated at $1,500 to $2,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
