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60.3K
Following
412
Total Posts
Engagement Rate
0.25%
Avg Likes
120
Avg Comments
Reaching 60.3K followers on Instagram, Hellmann’s Mayonnaise is a verified business account based in United States. To date Hellmann’s Mayonnaise has posted 2,052 times, currently around 10 posts a week. Typical posts draw 120 likes and 31 comments, putting engagement at 0.25%.
Hellmannsmayonnaise shows up in the InstME index as a business account, 60.3K followers, 2,052 posts.
Posts by Hellmannsmayonnaise tend to gather 120 likes and 31 comments, about one interaction per 400 followers.
Followers leave about one comment for every 4 likes, an unusually discussion-heavy audience.
Hellmannsmayonnaise's recent cadence works out to about 10 posts per week, more than one per day.
Hellmannsmayonnaise follows only 412 accounts while being followed by 60.3K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$210–$390
Based on 60.3K followers and a 0.25% engagement rate, a single sponsored post by Hellmannsmayonnaise is worth an estimated $210–$390. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Hellmannsmayonnaise | Cohort median |
|---|---|---|
| Engagement rate | 0.25% | 1.45% |
| Average likes | 120 | 339 |
| Average comments | 31 | 18 |
| Posts per week | 10.41 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Hellmannsmayonnaise | Cohort median |
|---|---|---|
| Engagement rate | 0.25% | 0.9% |
| Average likes | 120 | 193 |
| Average comments | 31 | 10 |
| Posts per week | 10.41 | 0.63 |
Median values from 24,951 accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Hellmann’s Mayonnaise is a verified Instagram brand based in United States on Instagram, with 60.3K followers.
Hellmann’s Mayonnaise posts on Instagram as @hellmannsmayonnaise.
Hellmann’s Mayonnaise has 60,276 followers on Instagram (60.3K) as of Jul 15, 2026.
Hellmann’s Mayonnaise's engagement rate is 0.25%, calculated from average likes and comments per post relative to followers.
Posts by Hellmann’s Mayonnaise average 120 likes and 31 comments.
Hellmann’s Mayonnaise posts about 10 times per week on average.
Hellmann’s Mayonnaise is registered as a business account on Instagram and is verified.
Hellmann’s Mayonnaise's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,052
31
Posts / Week
10.41
Growth Score
5 / 100
Follower Ratio
146.3×
180.4K
Engagement
1.38%
Yes. Hellmann’s Mayonnaise carries the blue verified badge on Instagram.
A sponsored post from Hellmann’s Mayonnaise is estimated at $210 to $390. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
