On Instagram, Eataly Italia is a verified Shopping & retail brand based in Italy with an audience of 180.6K. The account has published 2,354 posts, currently around 5 posts a week. Posts average 139 likes and 8 comments, an engagement rate of 0.08%.
Eataly operates a Shopping & retail account on Instagram, pairing 180.6K followers with 2,354 posts.
Posts by Eataly tend to gather 139 likes and 8 comments, about one interaction per 1,233 followers.
At one comment per 19 likes, the ratio points to an unusually discussion-heavy audience.
Over recent weeks, Eataly has published about 5 posts per week.
Eataly keeps its following list short (234) relative to 180.6K followers, as established creators and brands tend to.
Estimated sponsored-post value
$630–$1,200
Based on 180.6K followers and a 0.08% engagement rate, a single sponsored post by Eataly is worth an estimated $630–$1,200. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Shopping & retail
| Metric | Eataly | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 1.25% |
| Average likes | 139 | 2,985 |
| Average comments | 8 | 73 |
| Posts per week | 5.21 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Eataly | Cohort median |
|---|---|---|
| Engagement rate | 0.08% | 0.73% |
| Average likes | 139 | 1,582 |
| Average comments | 8 | 38 |
| Posts per week | 5.21 | 1.26 |
Median values from 379 accounts in Italy with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Eataly Italia is a verified shopping & retail brand based in Italy on Instagram, with 180.6K followers.
Eataly Italia posts on Instagram as @eataly.
Eataly Italia has 180,561 followers on Instagram (180.6K) as of Apr 23, 2026.
Eataly Italia's engagement rate is 0.08%, calculated from average likes and comments per post relative to followers.
Posts by Eataly Italia average 139 likes and 8 comments.
Eataly Italia posts about 5 times per week on average.
Eataly Italia is registered as a business account on Instagram and is verified.
Eataly Italia is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 2,354 posts.
Eat, shop, learn. Il luogo dove mangiare, comprare e imparare il meglio dell’enogastronomia italiana.
Total Posts
2,354
Avg Comments
8
Engagement
0.11%
Eataly Italia's profile places the account in Italy. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Eataly Italia carries the blue verified badge on Instagram.
A sponsored post from Eataly Italia is estimated at $630 to $1,200. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
