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Outreach This Creator For FreeHelena. is a Home & DIY brand. The account has built 12.4K followers on Instagram. Content spans home & diy and lifestyle. Helena. has shared 1,462 posts to date, currently less than one post a week. Typical posts draw 371 likes and 110 comments, putting engagement at 3.87%.
As a Home & DIY account, Helenamulhearn reaches 12.4K followers on Instagram across 1,462 published posts.
Helenamulhearn's 3.87% engagement rate is in the top quarter (median: 0.75%) among Home & DIY accounts with 10K–100K followers, measured across 1,345 accounts in the InstME index.
One comment lands for every 3 likes, which reads as an unusually discussion-heavy audience.
Helenamulhearn's output runs to less than one post per week.
Estimated sponsored-post value
$170–$310
Based on 12.4K followers and a 3.87% engagement rate, a single sponsored post by Helenamulhearn is worth an estimated $170–$310. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
Secondary: Lifestyle
| Metric | Helenamulhearn | Cohort median |
|---|---|---|
| Engagement rate | 3.87% | 0.75% |
| Average likes | 371 | 200 |
| Average comments | 110 | 9 |
| Posts per week | 0.13 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 14, 2026
Helena. is a home & diy brand on Instagram, with 12.4K followers.
Helena. posts on Instagram as @helenamulhearn.
Helena. has 12,415 followers on Instagram (12.4K) as of Sep 14, 2026.
Helena.'s engagement rate is 3.87%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Helena. average 371 likes and 110 comments.
Helena. posts less than once a week on average.
Helena. is registered as a business account on Instagram.
Helena. is categorized as a home & diy and lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,462 posts.
A sponsored post from Helena. is estimated at $170 to $310. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Avg Comments
110
36.7K
Engagement
0.41%
