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On Instagram, Heavy Apparel Co. is a verified Fitness brand with an audience of 16.3K. The account posts mainly around fitness and music topics. Heavy Apparel Co. has shared 162 posts to date, currently around 1 post a week. Engagement runs at 0.23%, or about 35 likes and 2 comments per post.
With 16.3K followers across 162 posts, Heavyapparelco is one of the Fitness accounts tracked in the InstME index.
Heavyapparelco records a 0.23% engagement rate, in the bottom quarter (median: 2.04%) for the 6,024 Fitness accounts with 10K–100K followers tracked in the InstME index.
For roughly every 16 likes there is one comment, an unusually discussion-heavy audience.
Video posts from Heavyapparelco average 526 views.
Heavyapparelco currently publishes about one post per week.
InstME estimates 0% of Heavyapparelco's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Estimated sponsored-post value
$57–$110
Based on 16.3K followers and a 0.23% engagement rate, a single sponsored post by Heavyapparelco is worth an estimated $57–$110. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Heavyapparelco | Cohort median |
|---|---|---|
| Engagement rate | 0.23% | 2.04% |
| Average likes | 35 | 523 |
| Average comments | 2 | 23 |
| Posts per week | 1.32 | 0.28 |
Median values from 6,024 Fitness accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Heavy Apparel Co. is a verified fitness brand on Instagram, with 16.3K followers.
Heavy Apparel Co. posts on Instagram as @heavyapparelco.
Heavy Apparel Co. has 16,330 followers on Instagram (16.3K) as of Jul 15, 2026.
Heavy Apparel Co.'s engagement rate is 0.23%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.04%) for Fitness accounts with 10K–100K followers in the InstME index.
Posts by Heavy Apparel Co. average 35 likes and 2 comments.
Heavy Apparel Co. posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 0% of Heavy Apparel Co.'s followers are low-quality or inactive, giving an audience-quality score of 100/100.
Heavy Apparel Co. is registered as a business account on Instagram and is verified.
Heavy Apparel Co. is categorized as a fitness and music account in the InstME index, based on the profile's bio and Instagram category across 162 posts.
Total Posts
162
Avg Comments
2
Predominantly men · mostly 18–34
Typical for Fitness creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Secondary: Music
Engagement
2.71%
Yes. Heavy Apparel Co. carries the blue verified badge on Instagram.
A sponsored post from Heavy Apparel Co. is estimated at $57 to $110. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
