A women-run brand based in NYC. Easy pieces for effortless style Shop the new summer collection 🐚⤵︎
Outreach This Creator For FreeFollowers
32.3K
Following
895
Total Posts
Engagement Rate
0.02%
Avg Likes
3
Avg Comments
Heartloom runs a Fashion brand account with 32.3K followers on Instagram. Content spans fashion and art. To date Heartloom has posted 4,153 times, currently around 7 posts a week. Typical posts draw 3 likes and 4 comments, putting engagement at 0.02%.
Heartloom is a Fashion account whose 4,153 posts have grown a following of 32.3K on Instagram.
Benchmarked against 7,395 Fashion accounts with 10K–100K followers, Heartloom posts a 0.02% engagement rate that is in the bottom quarter (median: 1.09%).
Lately Heartloom has been publishing about 7 posts per week.
At 46/100 on audience quality, Heartloom carries an estimated 45% low-quality or inactive followers, a mixed signal worth reviewing before partnering.
Estimated sponsored-post value
$110–$210
Based on 32.3K followers and a 0.02% engagement rate, a single sponsored post by Heartloom is worth an estimated $110–$210. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~45% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Heartloom | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 1.09% |
| Average likes | 3 | 243 |
| Average comments | 4 | 19 |
| Posts per week | 6.82 | 0.49 |
Median values from 7,395 Fashion accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Heartloom is a fashion brand on Instagram, with 32.3K followers.
Heartloom has 32,303 followers on Instagram (32.3K) as of Jul 15, 2026.
Heartloom's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.09%) for Fashion accounts with 10K–100K followers in the InstME index.
Posts by Heartloom average 3 likes and 4 comments.
Heartloom posts about 7 times per week on average.
InstME's audience-quality analysis estimates about 45% of Heartloom's followers are low-quality or inactive, giving an audience-quality score of 46/100.
Heartloom is registered as a business account on Instagram.
Heartloom is categorized as a fashion and art account in the InstME index, based on the profile's bio and Instagram category across 4,153 posts.
A sponsored post from Heartloom is estimated at $110 to $210. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
4,153
4
Posts / Week
6.82
Growth Score
0.4 / 100
ER Rank
2th
Predominantly women · mostly 18–34
Typical for Fashion creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Fashion
Secondary: Art
Engagement
0.07%
