@hb.mua
Explore Beauty CreatorsConfidence-giving hair & makeup Refined artistry for weddings, shoots & life OC + destination • est. 2016 Limited dates • inquire ↓
Outreach This Creator For FreeFollowers
9.5K
Following
1.2K
Total Posts
Engagement Rate
0.47%
Avg Likes
39
Avg Comments
Heather Balaam | Refined Makeup & Hair Artist – OC runs a Beauty creator account with 9.5K followers on Instagram. Content spans beauty and art. Heather Balaam | Refined Makeup & Hair Artist – OC has shared 1,067 posts to date, currently less than one post a week. Typical posts draw 39 likes and 5 comments, putting engagement at 0.47%.
Hb.mua is a Beauty account whose 1,067 posts have grown a following of 9.5K on Instagram.
Benchmarked against 4,078 Beauty accounts with 1K–10K followers, Hb.mua posts a 0.47% engagement rate that is in the bottom quarter (median: 3.02%).
The comment-to-like ratio works out to one comment per 7 likes, pointing to an unusually discussion-heavy audience.
Hb.mua maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$33–$62
Based on 9.5K followers and a 0.47% engagement rate, a single sponsored post by Hb.mua is worth an estimated $33–$62. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
Secondary: Art
| Metric | Hb.mua | Cohort median |
|---|---|---|
| Engagement rate | 0.47% | 3.02% |
| Average likes | 39 | 79 |
| Average comments | 5 | 9 |
| Posts per week | 0.12 | 0.26 |
Median values from 4,078 Beauty accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 13, 2026
Heather Balaam | Refined Makeup & Hair Artist – OC is a beauty creator on Instagram, with 9.5K followers.
Heather Balaam | Refined Makeup & Hair Artist – OC posts on Instagram as @hb.mua.
Heather Balaam | Refined Makeup & Hair Artist – OC has 9,469 followers on Instagram (9.5K) as of Jul 13, 2026.
Heather Balaam | Refined Makeup & Hair Artist – OC's engagement rate is 0.47%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.02%) for Beauty accounts with 1K–10K followers in the InstME index.
Posts by Heather Balaam | Refined Makeup & Hair Artist – OC average 39 likes and 5 comments.
Heather Balaam | Refined Makeup & Hair Artist – OC posts less than once a week on average.
Heather Balaam | Refined Makeup & Hair Artist – OC is registered as a creator account on Instagram.
1,067
5
Posts / Week
0.12
Growth Score
9.4 / 100
Follower Ratio
7.7×
28.3K
Engagement
2.02%
Heather Balaam | Refined Makeup & Hair Artist – OC is categorized as a beauty and art account in the InstME index, based on the profile's bio and Instagram category across 1,067 posts.
A sponsored post from Heather Balaam | Refined Makeup & Hair Artist – OC is estimated at $33 to $62. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.