Hattie B's Hot Chicken is a verified Food brand based in United States, with 124K followers on Instagram. To date Hattie B's Hot Chicken has posted 3,454 times, currently around 12 posts a week. Engagement runs at 0.43%, or about 514 likes and 23 comments per post.
Tracked in the InstME index, Hattiebs is a Food account with 124K followers and a back catalogue of 3,454 posts.
Hattiebs records a 0.43% engagement rate, below the median of 0.74% for the 1,551 Food accounts with 100K–1M followers tracked in the InstME index.
For roughly every 23 likes there is one comment, a healthy amount of conversation.
Hattiebs's recent cadence works out to about 12 posts per week, more than one per day.
Estimated sponsored-post value
$430–$810
Based on 124K followers and a 0.43% engagement rate, a single sponsored post by Hattiebs is worth an estimated $430–$810. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
| Metric | Hattiebs | Cohort median |
|---|---|---|
| Engagement rate | 0.43% | 0.74% |
| Average likes | 514 | 1,665 |
| Average comments | 23 | 54 |
| Posts per week | 11.77 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Hattiebs | Cohort median |
|---|---|---|
| Engagement rate | 0.43% | 0.57% |
| Average likes | 514 | 1,175 |
| Average comments | 23 | 47 |
| Posts per week | 11.77 | 0.89 |
Median values from 292 Food accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 12, 2026
Hattie B's Hot Chicken is a verified food brand based in United States on Instagram, with 124K followers.
Hattie B's Hot Chicken posts on Instagram as @hattiebs.
Hattie B's Hot Chicken has 123,978 followers on Instagram (124K) as of Jul 12, 2026.
Hattie B's Hot Chicken's engagement rate is 0.43%, calculated from average likes and comments per post relative to followers. That is below the median of 0.74% for Food accounts with 100K–1M followers in the InstME index.
Posts by Hattie B's Hot Chicken average 514 likes and 23 comments.
Hattie B's Hot Chicken posts about 12 times per week on average.
Hattie B's Hot Chicken is registered as a business account on Instagram and is verified.
Total Posts
3,454
Avg Comments
23
Engagement
0.3%
Hattie B's Hot Chicken is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 3,454 posts.
Hattie B's Hot Chicken's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Hattie B's Hot Chicken carries the blue verified badge on Instagram.
A sponsored post from Hattie B's Hot Chicken is estimated at $430 to $810. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
