The official account for Louisville Tourism 🥃Your guide to 🐎Eat • Sip • Stay • Play • Relax ⚜️Show us your
Followers
94.4K
Following
1.1K
Total Posts
Engagement Rate
3.11%
Avg Likes
2,887
Avg Comments
Louisville Tourism runs a verified Travel brand account based in United States with 94.4K followers on Instagram. The account has published 3,443 posts, currently less than one post a week. Engagement runs at 3.11%, or about 2,887 likes and 46 comments per post.
Gotolouisville has built an audience of 94.4K followers on Instagram over 3,443 posts as a Travel account.
Gotolouisville's 3.11% engagement rate is above the median of 1.02% among Travel accounts with 10K–100K followers, measured across 2,887 accounts in the InstME index.
Followers weigh in with a comment about every 62 likes, an audience that mostly engages through likes.
Posting frequency for Gotolouisville sits at less than one post per week.
On audience quality, Gotolouisville lands at 100/100, an estimated 0% of followers read as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$1,000–$1,900
Based on 94.4K followers and a 3.11% engagement rate, a single sponsored post by Gotolouisville is worth an estimated $1,000–$1,900. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Gotolouisville | Cohort median |
|---|---|---|
| Engagement rate | 3.11% | 1.02% |
| Average likes | 2,887 | 250 |
| Average comments | 46 | 14 |
| Posts per week | 0.1 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Gotolouisville | Cohort median |
|---|---|---|
| Engagement rate | 3.11% | 0.82% |
| Average likes | 2,887 | 174 |
| Average comments | 46 | 9 |
| Posts per week | 0.1 | 0.6 |
Median values from 783 Travel accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Louisville Tourism is a verified travel brand based in United States on Instagram, with 94.4K followers.
Louisville Tourism posts on Instagram as @gotolouisville.
Louisville Tourism has 94,399 followers on Instagram (94.4K) as of Jul 15, 2026.
Louisville Tourism's engagement rate is 3.11%, calculated from average likes and comments per post relative to followers. That is above the median of 1.02% for Travel accounts with 10K–100K followers in the InstME index.
Posts by Louisville Tourism average 2,887 likes and 46 comments.
Louisville Tourism posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Louisville Tourism's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Louisville Tourism is registered as a business account on Instagram and is verified.
3,443
46
Posts / Week
0.1
Growth Score
62.2 / 100
ER Rank
Top 29%
More women than men · mostly 25–44
Typical for Travel creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Engagement
0.06%
Louisville Tourism is categorized as a travel account in the InstME index, based on the profile's bio and Instagram category across 3,443 posts.
Louisville Tourism's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Louisville Tourism carries the blue verified badge on Instagram.
A sponsored post from Louisville Tourism is estimated at $1,000 to $1,900. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
