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3.7M
Following
0
Total Posts
Engagement Rate
0.19%
Avg Likes
6,329
Avg Comments
GossipMillNaija is a verified News & media website brand based in Nigeria. The account has built 3.7M followers on Instagram. To date GossipMillNaija has posted 25,465 times, currently around 84 posts a week. Posts average 6,329 likes and 696 comments, an engagement rate of 0.19%.
Gossipmilltv has built an audience of 3.7M followers on Instagram over 25,465 posts as a News & media website account.
Across recent posts, Gossipmilltv picks up 6,329 likes and 696 comments on average, one interaction per 533 followers.
Followers weigh in with a comment about every 9 likes, an unusually discussion-heavy audience.
Gossipmilltv's videos average 28.8K views per post.
Gossipmilltv maintains a rhythm of about 84 posts per week, more than one per day.
Estimated sponsored-post value
$13,000–$24,000
Based on 3.7M followers and a 0.19% engagement rate, a single sponsored post by Gossipmilltv is worth an estimated $13,000–$24,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: News & media website
| Metric | Gossipmilltv | Cohort median |
|---|---|---|
| Engagement rate | 0.19% | 1.02% |
| Average likes | 6,329 | 25,711 |
| Average comments | 696 | 376 |
| Posts per week | 84 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Gossipmilltv | Cohort median |
|---|---|---|
| Engagement rate | 0.19% | 0.64% |
| Average likes | 6,329 | 18,317 |
| Average comments | 696 | 482 |
| Posts per week | 84 | 0.74 |
Median values from 95 accounts in Nigeria with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 30, 2026
GossipMillNaija is a verified news & media website brand based in Nigeria on Instagram, with 3.7M followers.
GossipMillNaija posts on Instagram as @gossipmilltv.
GossipMillNaija has 3,746,081 followers on Instagram (3.7M) as of Mar 30, 2026.
GossipMillNaija's engagement rate is 0.19%, calculated from average likes and comments per post relative to followers.
Posts by GossipMillNaija average 6,329 likes and 696 comments.
GossipMillNaija posts about 84 times per week on average.
GossipMillNaija is registered as a business account on Instagram and is verified.
GossipMillNaija is categorized as a news & media website account in the InstME index, based on the profile's bio and Instagram category across 25,465 posts.
GossipMillNaija's profile places the account in Nigeria. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
25,465
696
Avg Views
28,792
Posts / Week
84
Growth Score
3.8 / 100
Engagement
0.02%
Yes. GossipMillNaija carries the blue verified badge on Instagram.
A sponsored post from GossipMillNaija is estimated at $13,000 to $24,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
