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2.2M
Following
279
Total Posts
Engagement Rate
17.52%
Avg Likes
387,533
Avg Comments
Good News Dog is a Pets brand, with 2.2M followers on Instagram. The account has published 541 posts, currently less than one post a week. Posts average 387,533 likes and 1,414 comments, an engagement rate of 17.52%.
With 2.2M followers across 541 posts, Goodnewsdog is one of the Pets accounts tracked in the InstME index.
Against 147 Pets accounts with over 1M followers in the InstME index, Goodnewsdog's 17.52% engagement rate lands in the top quarter (median: 0.53%).
For roughly every 274 likes there is one comment, an audience that mostly engages through likes.
Goodnewsdog's recent cadence works out to less than one post per week.
Goodnewsdog keeps its following list short (279) relative to 2.2M followers, as established creators and brands tend to.
Estimated sponsored-post value
$31,000–$58,000
Based on 2.2M followers and a 17.52% engagement rate, a single sponsored post by Goodnewsdog is worth an estimated $31,000–$58,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Pets creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Pets
| Metric | Goodnewsdog | Cohort median |
|---|---|---|
| Engagement rate | 17.52% | 0.53% |
| Average likes | 387,533 | 16,072 |
| Average comments | 1,414 | 261 |
| Posts per week | 0.07 | 1.9 |
Median values from 147 Pets accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Good News Dog is a pets brand on Instagram, with 2.2M followers.
Good News Dog posts on Instagram as @goodnewsdog.
Good News Dog has 2,220,242 followers on Instagram (2.2M) as of Jul 15, 2026.
Good News Dog's engagement rate is 17.52%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.53%) for Pets accounts with over 1M followers in the InstME index.
Posts by Good News Dog average 387,533 likes and 1,414 comments.
Good News Dog posts less than once a week on average.
Good News Dog is registered as a business account on Instagram.
Good News Dog is categorized as a pets account in the InstME index, based on the profile's bio and Instagram category across 541 posts.
A sponsored post from Good News Dog is estimated at $31,000 to $58,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
541
1,414
Posts / Week
0.07
Growth Score
100 / 100
Follower Ratio
7957.9×
Engagement
0%
