@frictionlabs
Explore Sustainability CreatorsFor Athletes Who Demand Confident Grip In The Most Eco-Friendly Packaging On The Market Made In Colorado, USA NEW Athletic Hands Restorative Cream ↙️
Outreach This Creator For FreeFollowers
114.6K
Following
1.3K
Total Posts
Engagement Rate
0.63%
Avg Likes
706
Avg Comments
Reaching 114.6K followers on Instagram, The New Standard In Chalk is a business account based in United States. The New Standard In Chalk has shared 2,382 posts to date, currently around 3 posts a week. Posts average 706 likes and 13 comments, an engagement rate of 0.63%.
Frictionlabs operates a business account on Instagram, pairing 114.6K followers with 2,382 posts.
A post from Frictionlabs usually lands 706 likes and 13 comments, near one interaction for every 159 followers.
The like-to-comment split is roughly 55 to one, indicating a healthy amount of conversation.
Frictionlabs's recent cadence works out to about 3 posts per week.
Estimated sponsored-post value
$400–$740
Based on 114.6K followers and a 0.63% engagement rate, a single sponsored post by Frictionlabs is worth an estimated $400–$740. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Frictionlabs | Cohort median |
|---|---|---|
| Engagement rate | 0.63% | 1.25% |
| Average likes | 706 | 2,985 |
| Average comments | 13 | 73 |
| Posts per week | 2.55 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Frictionlabs | Cohort median |
|---|---|---|
| Engagement rate | 0.63% | 0.86% |
| Average likes | 706 | 2,003 |
| Average comments | 13 | 56 |
| Posts per week | 2.55 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Jul 15, 2026
The New Standard In Chalk is a Instagram brand based in United States on Instagram, with 114.6K followers.
The New Standard In Chalk posts on Instagram as @frictionlabs.
The New Standard In Chalk has 114,578 followers on Instagram (114.6K) as of Jul 15, 2026.
The New Standard In Chalk's engagement rate is 0.63%, calculated from average likes and comments per post relative to followers.
Posts by The New Standard In Chalk average 706 likes and 13 comments.
The New Standard In Chalk posts about 3 times per week on average.
The New Standard In Chalk is registered as a business account on Instagram.
The New Standard In Chalk's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,382
13
Posts / Week
2.55
Growth Score
12.6 / 100
Follower Ratio
87.2×
Engagement
0.25%
A sponsored post from The New Standard In Chalk is estimated at $400 to $740. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.