🧪 Science Meets K-beauty 🌏 From Korea to the world
Outreach This Creator For FreeFollowers
24.3K
Following
40
Total Posts
Engagement Rate
0.69%
Avg Likes
152
Avg Comments
Frankly is a Beauty brand on Instagram based in South Korea, tracked in the InstME index with 24.3K followers. To date Frankly has posted 227 times, currently around 1 post a week. Engagement runs at 0.69%, or about 152 likes and 15 comments per post.
The Beauty account Frankly.skincare has posted 227 times on Instagram and drawn 24.3K followers.
Among 5,414 Beauty accounts with 10K–100K followers in the InstME index, Frankly.skincare's 0.69% engagement rate comes in above the median of 0.57%.
Followers weigh in with a comment about every 10 likes, an unusually discussion-heavy audience.
Frankly.skincare's videos average 224.4 views per post.
Recent posting activity averages about one post per week.
The account follows just 40 others against 24.3K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$85–$160
Based on 24.3K followers and a 0.69% engagement rate, a single sponsored post by Frankly.skincare is worth an estimated $85–$160. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Beauty creators in South Korea, modeled from the niche, not measured for this account.
Content Focus
Primary: Beauty
| Metric | Frankly.skincare | Cohort median |
|---|---|---|
| Engagement rate | 0.69% | 0.57% |
| Average likes | 152 | 134 |
| Average comments | 15 | 12 |
| Posts per week | 1.43 | 0.59 |
Median values from 5,414 Beauty accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Frankly.skincare | Cohort median |
|---|---|---|
| Engagement rate | 0.69% | 0.4% |
| Average likes | 152 | 93 |
| Average comments | 15 | 9 |
| Posts per week | 1.43 | 1.47 |
Median values from 113 Beauty accounts in South Korea with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 7, 2026
Frankly is a beauty brand based in South Korea on Instagram, with 24.3K followers.
Frankly posts on Instagram as @frankly.skincare.
Frankly has 24,251 followers on Instagram (24.3K) as of Apr 7, 2026.
Frankly's engagement rate is 0.69%, calculated from average likes and comments per post relative to followers. That is above the median of 0.57% for Beauty accounts with 10K–100K followers in the InstME index.
Posts by Frankly average 152 likes and 15 comments.
Frankly posts about 1 time per week on average.
Frankly is registered as a business account on Instagram.
Frankly is categorized as a beauty account in the InstME index, based on the profile's bio and Instagram category across 227 posts.
Frankly's profile places the account in South Korea. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
227
15
Avg Views
224
Posts / Week
1.43
Growth Score
13.8 / 100
51.4K
Engagement
0.39%
A sponsored post from Frankly is estimated at $85 to $160. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
