Immersive, high-tech facial treatments with a human touch. #GiveAFig 📍Los Angeles, Toronto, Vancouver
Followers
58.2K
Following
3.4K
Total Posts
Engagement Rate
0.27%
Avg Likes
144
Avg Comments
FORMULA FIG is a verified Tech brand based in United States, with 58.2K followers on Instagram. To date FORMULA FIG has posted 1,718 times, currently less than one post a week. Posts average 144 likes and 11 comments, an engagement rate of 0.27%.
Tracked in the InstME index, Formulafig is a Tech account with 58.2K followers and a back catalogue of 1,718 posts.
Formulafig records a 0.27% engagement rate, in the bottom quarter (median: 1.31%) for the 14,872 Tech accounts with 10K–100K followers tracked in the InstME index.
The audience comments once per 13 likes on average, an unusually discussion-heavy audience.
Formulafig keeps a posting cadence of less than one post per week.
Estimated sponsored-post value
$200–$380
Based on 58.2K followers and a 0.27% engagement rate, a single sponsored post by Formulafig is worth an estimated $200–$380. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Tech creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Tech
| Metric | Formulafig | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 1.31% |
| Average likes | 144 | 321 |
| Average comments | 11 | 15 |
| Posts per week | 0.1 | 0.64 |
Median values from 14,872 Tech accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Formulafig | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 0.76% |
| Average likes | 144 | 180 |
| Average comments | 11 | 9 |
| Posts per week | 0.1 | 0.84 |
Median values from 2,535 Tech accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 24, 2026
FORMULA FIG is a verified tech brand based in United States on Instagram, with 58.2K followers.
FORMULA FIG posts on Instagram as @formulafig.
FORMULA FIG has 58,204 followers on Instagram (58.2K) as of Apr 24, 2026.
FORMULA FIG's engagement rate is 0.27%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.31%) for Tech accounts with 10K–100K followers in the InstME index.
Posts by FORMULA FIG average 144 likes and 11 comments.
FORMULA FIG posts less than once a week on average.
FORMULA FIG is registered as a business account on Instagram and is verified.
FORMULA FIG is categorized as a tech account in the InstME index, based on the profile's bio and Instagram category across 1,718 posts.
FORMULA FIG's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,718
11
Posts / Week
0.1
Growth Score
5.4 / 100
Follower Ratio
17.0×
Engagement
1.97%
Yes. FORMULA FIG carries the blue verified badge on Instagram.
A sponsored post from FORMULA FIG is estimated at $200 to $380. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
