Market-leading lifestyle-based insurance services for private clients and businesses. Established 1998. MOTOR | HOME | LIFE | BUSINESS 01604 498885
Outreach This Creator For FreeFollowers
6.7K
Following
1.6K
Total Posts
Engagement Rate
7.28%
Avg Likes
462
Avg Comments
First Point is a Business creator based in United Kingdom, with 6.7K followers on Instagram. Content spans business and home & diy. The account has published 590 posts, currently less than one post a week. Engagement runs at 7.28%, or about 462 likes and 29 comments per post.
On Instagram, Firstpointuk runs a Business account that has published 590 posts and gathered 6.7K followers.
For Business accounts with 1K–10K followers, Firstpointuk's 7.28% engagement rate is above the median of 4.58%, a read from 5,774 accounts in the InstME index.
For roughly every 16 likes there is one comment, an unusually discussion-heavy audience.
Over recent weeks, Firstpointuk has published less than one post per week.
InstME estimates 5% of Firstpointuk's followers are low-quality or inactive, for an audience-quality score of 94/100, a strong signal of genuine reach.
Estimated sponsored-post value
$94–$180
Based on 6.7K followers and a 7.28% engagement rate, a single sponsored post by Firstpointuk is worth an estimated $94–$180. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Firstpointuk | Cohort median |
|---|---|---|
| Engagement rate | 7.28% | 4.58% |
| Average likes | 462 | 120 |
| Average comments | 29 | 13 |
| Posts per week | 0.11 | 0.24 |
Median values from 5,774 Business accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Firstpointuk | Cohort median |
|---|---|---|
| Engagement rate | 7.28% | 3.48% |
| Average likes | 462 | 134 |
| Average comments | 29 | 10 |
| Posts per week | 0.11 | 0.3 |
Median values from 88 Business accounts in United Kingdom with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
First Point is a business creator based in United Kingdom on Instagram, with 6.7K followers.
First Point posts on Instagram as @firstpointuk.
First Point has 6,734 followers on Instagram (6.7K) as of Jul 10, 2026.
First Point's engagement rate is 7.28%, calculated from average likes and comments per post relative to followers. That is above the median of 4.58% for Business accounts with 1K–10K followers in the InstME index.
Posts by First Point average 462 likes and 29 comments.
First Point posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of First Point's followers are low-quality or inactive, giving an audience-quality score of 94/100.
First Point is registered as a creator account on Instagram.
First Point is categorized as a business and home & diy account in the InstME index, based on the profile's bio and Instagram category across 590 posts.
590
29
Posts / Week
0.11
Growth Score
100 / 100
ER Rank
Top 33%
Predominantly men · mostly 25–44
Typical for Business creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
Secondary: Home & DIY
Engagement
0.25%
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Followers
17.5K
Engagement
1.57%
First Point's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from First Point is estimated at $94 to $180. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.