A creative company. We put you in culture. ➕ Music, Sport & Entertainment ➕ Strategy. Creative. Production. London 📍🌍
Followers
10.8K
Following
1.4K
Total Posts
Engagement Rate
0.72%
Avg Likes
71
Avg Comments
Firmative is a verified Music brand based in United Kingdom, with 10.8K followers on Instagram. The account has published 1,122 posts, currently less than one post a week. Posts average 71 likes and 7 comments, an engagement rate of 0.72%.
With 10.8K followers across 1,122 posts, Firmativehq is one of the Music accounts tracked in the InstME index.
Against 17,051 Music accounts with 10K–100K followers in the InstME index, Firmativehq's 0.72% engagement rate lands in the bottom quarter (median: 2.47%).
At one comment per 11 likes, the ratio points to an unusually discussion-heavy audience.
Over recent weeks, Firmativehq has published less than one post per week.
Estimated sponsored-post value
$38–$70
Based on 10.8K followers and a 0.72% engagement rate, a single sponsored post by Firmativehq is worth an estimated $38–$70. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Firmativehq | Cohort median |
|---|---|---|
| Engagement rate | 0.72% | 2.47% |
| Average likes | 71 | 535 |
| Average comments | 7 | 35 |
| Posts per week | 0.27 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Firmativehq | Cohort median |
|---|---|---|
| Engagement rate | 0.72% | 1.64% |
| Average likes | 71 | 341 |
| Average comments | 7 | 22 |
| Posts per week | 0.27 | 0.5 |
Median values from 396 Music accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 3, 2026
Firmative is a verified music brand based in United Kingdom on Instagram, with 10.8K followers.
Firmative posts on Instagram as @firmativehq.
Firmative has 10,768 followers on Instagram (10.8K) as of Sep 3, 2026.
Firmative's engagement rate is 0.72%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by Firmative average 71 likes and 7 comments.
Firmative posts less than once a week on average.
Firmative is registered as a business account on Instagram and is verified.
Firmative is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 1,122 posts.
Firmative's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,122
7
Posts / Week
0.27
Growth Score
14.4 / 100
Last Post
1 day ago
Engagement
1.95%
Yes. Firmative carries the blue verified badge on Instagram.
A sponsored post from Firmative is estimated at $38 to $70. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
