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45.5K
Following
7.3K
Total Posts
Engagement Rate
0.22%
Avg Likes
97
Avg Comments
On Instagram, Tock is a verified Food brand with an audience of 45.5K. Its posts sit across food and art. Tock has shared 1,747 posts to date, currently less than one post a week. Posts average 97 likes and 5 comments, an engagement rate of 0.22%.
With 45.5K followers across 1,747 posts, Exploretock is one of the Food accounts tracked in the InstME index.
Against 7,981 Food accounts with 10K–100K followers in the InstME index, Exploretock's 0.22% engagement rate lands in the bottom quarter (median: 0.75%).
The like-to-comment split is roughly 21 to one, indicating a healthy amount of conversation.
Exploretock currently publishes less than one post per week.
Estimated sponsored-post value
$160–$300
Based on 45.5K followers and a 0.22% engagement rate, a single sponsored post by Exploretock is worth an estimated $160–$300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Art
| Metric | Exploretock | Cohort median |
|---|---|---|
| Engagement rate | 0.22% | 0.75% |
| Average likes | 97 | 177 |
| Average comments | 5 | 10 |
| Posts per week | 0.53 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
Tock is a verified food brand on Instagram, with 45.5K followers.
Tock posts on Instagram as @exploretock.
Tock has 45,460 followers on Instagram (45.5K) as of Apr 23, 2026.
Tock's engagement rate is 0.22%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by Tock average 97 likes and 5 comments.
Tock posts less than once a week on average.
Tock is registered as a business account on Instagram and is verified.
Tock is categorized as a food and art account in the InstME index, based on the profile's bio and Instagram category across 1,747 posts.
Yes. Tock carries the blue verified badge on Instagram.
A sponsored post from Tock is estimated at $160 to $300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
1,747
5
Posts / Week
0.53
Growth Score
4.4 / 100
Follower Ratio
6.2×
Engagement
0.94%
