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Followers
3.4M
Following
7.2K
Total Posts
Engagement Rate
0.27%
Avg Likes
9,323
Avg Comments
Etsy is a verified business account based in United States. The account has built 3.4M followers on Instagram. Etsy has shared 7,760 posts to date, currently around 7 posts a week. Posts average 9,323 likes and 53 comments, an engagement rate of 0.27%.
Etsy has built an audience of 3.4M followers on Instagram over 7,760 posts as a business account.
Across recent posts, Etsy picks up 9,323 likes and 53 comments on average, one interaction per 364 followers.
The comment-to-like ratio works out to one comment per 175 likes, pointing to an audience that mostly engages through likes.
Posting frequency for Etsy sits at about 7 posts per week.
The account follows just 7,185 others against 3.4M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$12,000–$22,000
Based on 3.4M followers and a 0.27% engagement rate, a single sponsored post by Etsy is worth an estimated $12,000–$22,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Etsy | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 1.02% |
| Average likes | 9,323 | 25,711 |
| Average comments | 53 | 376 |
| Posts per week | 6.9 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Etsy | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 0.81% |
| Average likes | 9,323 | 19,158 |
| Average comments | 53 | 344 |
| Posts per week | 6.9 | 1.56 |
Median values from 1,812 accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
Etsy is a verified Instagram brand based in United States on Instagram, with 3.4M followers.
Etsy has 3,410,200 followers on Instagram (3.4M) as of Apr 27, 2026.
Etsy's engagement rate is 0.27%, calculated from average likes and comments per post relative to followers.
Posts by Etsy average 9,323 likes and 53 comments.
Etsy posts about 7 times per week on average.
Etsy is registered as a business account on Instagram and is verified.
Etsy's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. Etsy carries the blue verified badge on Instagram.
A sponsored post from Etsy is estimated at $12,000 to $22,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
7,760
53
Posts / Week
6.9
Growth Score
5.4 / 100
Follower Ratio
474.6×
Engagement
0.08%
