🌐 @ESSENCE's Platform for Gen Z + Zillennials ✨ In Our Next Era!
Girls United is a verified Media/news company brand. The account has built 192.6K followers on Instagram. To date Girls United has posted 5,105 times, currently around 12 posts a week. Engagement runs at 0.05%, or about 3 likes and 88 comments per post.
As a Media/news company account, Essencegu_ reaches 192.6K followers on Instagram across 5,105 published posts.
Essencegu_ lands in the bottom 8% on engagement, 0.05% against the 100K–1M followers cohort.
Recent posting activity averages about 12 posts per week, more than one per day.
Essencegu_'s audience-quality score is 76/100, with 20% of followers looking low-quality or inactive, a solid result.
The account follows just 966 others against 192.6K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$670–$1,300
Based on 192.6K followers and a 0.05% engagement rate, a single sponsored post by Essencegu_ is worth an estimated $670–$1,300. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Media/news company
| Metric | Essencegu_ | Cohort median |
|---|---|---|
| Engagement rate | 0.05% | 1.25% |
| Average likes | 3 | 2,985 |
| Average comments | 88 | 73 |
| Posts per week | 12.09 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Girls United is a verified media/news company brand on Instagram, with 192.6K followers.
Girls United posts on Instagram as @essencegu_.
Girls United has 192,598 followers on Instagram (192.6K) as of Jul 15, 2026.
Girls United's engagement rate is 0.05%, calculated from average likes and comments per post relative to followers.
Posts by Girls United average 3 likes and 88 comments.
Girls United posts about 12 times per week on average.
InstME's audience-quality analysis estimates about 20% of Girls United's followers are low-quality or inactive, giving an audience-quality score of 76/100.
Girls United is registered as a business account on Instagram and is verified.
Girls United is categorized as a media/news company account in the InstME index, based on the profile's bio and Instagram category across 5,105 posts.
Total Posts
5,105
Avg Comments
88
Engagement
0.15%
Yes. Girls United carries the blue verified badge on Instagram.
A sponsored post from Girls United is estimated at $670 to $1,300. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
