Law Minister & 2nd Min for Home Affairs 🇸🇬 Deputy Chairman of PA 🤝 East side, best side 🏝️ GGMU ⚽️
Followers
29K
Following
962
Total Posts
Engagement Rate
1.54%
Avg Likes
432
Avg Comments
Edwin Tong 唐振辉 is a verified Home & DIY brand on Instagram based in Singapore, tracked in the InstME index with 29K followers. The account has published 2,548 posts, currently around 22 posts a week. Engagement runs at 1.54%, or about 432 likes and 14 comments per post.
Edwintong is a Home & DIY account whose 2,548 posts have grown a following of 29K on Instagram.
Compared with 1,345 other Home & DIY accounts with 10K–100K followers in the InstME index, Edwintong's 1.54% engagement rate is above the median of 0.75%.
Roughly one in 30 likes comes with a comment, a healthy amount of conversation.
Edwintong maintains a rhythm of about 22 posts per week, more than one per day.
Estimated sponsored-post value
$160–$290
Based on 29K followers and a 1.54% engagement rate, a single sponsored post by Edwintong is worth an estimated $160–$290. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 25–44
Typical for Home & DIY creators in Singapore, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
| Metric | Edwintong | Cohort median |
|---|---|---|
| Engagement rate | 1.54% | 0.75% |
| Average likes | 432 | 200 |
| Average comments | 14 | 9 |
| Posts per week | 21.58 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Edwintong | Cohort median |
|---|---|---|
| Engagement rate | 1.54% | 0.79% |
| Average likes | 432 | 206 |
| Average comments | 14 | 7 |
| Posts per week | 21.58 | 0.84 |
Median values from 135 accounts in Singapore with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 11, 2026
Edwin Tong 唐振辉 is a verified home & diy brand based in Singapore on Instagram, with 29K followers.
Edwin Tong 唐振辉 posts on Instagram as @edwintong.
Edwin Tong 唐振辉 has 29,023 followers on Instagram (29K) as of Aug 11, 2026.
Edwin Tong 唐振辉's engagement rate is 1.54%, calculated from average likes and comments per post relative to followers. That is above the median of 0.75% for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Edwin Tong 唐振辉 average 432 likes and 14 comments.
Edwin Tong 唐振辉 posts about 22 times per week on average.
Edwin Tong 唐振辉 is registered as a business account on Instagram and is verified.
Edwin Tong 唐振辉 is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 2,548 posts.
Edwin Tong 唐振辉's profile places the account in Singapore. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
2,548
14
Posts / Week
21.58
Growth Score
30.8 / 100
Last Post
12 days ago
Engagement
1.12%
Yes. Edwin Tong 唐振辉 carries the blue verified badge on Instagram.
A sponsored post from Edwin Tong 唐振辉 is estimated at $160 to $290. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
