Father, Champion, Dream Chaser not afraid to take the road less traveled. Athlete
Followers
6.1M
Following
1.1K
Total Posts
Engagement Rate
2.83%
Avg Likes
167,968
Avg Comments
Dustin Poirier is a verified Fitness brand based in United States. The account has built 6.1M followers on Instagram. Content spans fitness and travel. The account has published 1,915 posts, currently less than one post a week. Engagement runs at 2.83%, or about 167,968 likes and 4,251 comments per post.
The Fitness account Dustinpoirier has posted 1,915 times on Instagram and drawn 6.1M followers.
Dustinpoirier's 2.83% engagement rate is above the median of 2.02% among Fitness accounts with over 1M followers, measured across 577 accounts in the InstME index.
Roughly one in 40 likes comes with a comment, a healthy amount of conversation.
Posting frequency for Dustinpoirier sits at less than one post per week.
The account follows just 1,108 others against 6.1M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$60,000–$110,000
Based on 6.1M followers and a 2.83% engagement rate, a single sponsored post by Dustinpoirier is worth an estimated $60,000–$110,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly men · mostly 18–34
Typical for Fitness creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Fitness
Secondary: Travel
| Metric | Dustinpoirier | Cohort median |
|---|---|---|
| Engagement rate | 2.83% | 2.02% |
| Average likes | 167,968 | 43,482 |
| Average comments | 4,251 | 547 |
| Posts per week | 0.06 | 0.42 |
Median values from 577 Fitness accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Dustinpoirier | Cohort median |
|---|---|---|
| Engagement rate | 2.83% | 1.06% |
| Average likes | 167,968 | 17,762 |
| Average comments | 4,251 | 320 |
| Posts per week | 0.06 | 0.28 |
Median values from 66 Fitness accounts in United States with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 14, 2026
Dustin Poirier is a verified fitness brand based in United States on Instagram, with 6.1M followers.
Dustin Poirier posts on Instagram as @dustinpoirier.
Dustin Poirier has 6,084,408 followers on Instagram (6.1M) as of Jul 14, 2026.
Dustin Poirier's engagement rate is 2.83%, calculated from average likes and comments per post relative to followers. That is above the median of 2.02% for Fitness accounts with over 1M followers in the InstME index.
Posts by Dustin Poirier average 167,968 likes and 4,251 comments.
Dustin Poirier posts less than once a week on average.
Dustin Poirier is registered as a business account on Instagram and is verified.
Dustin Poirier is categorized as a fitness and travel account in the InstME index, based on the profile's bio and Instagram category across 1,915 posts.
Dustin Poirier's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
1,915
4,251
Posts / Week
0.06
Growth Score
56.6 / 100
Follower Ratio
5491.3×
Engagement
0%
Yes. Dustin Poirier carries the blue verified badge on Instagram.
A sponsored post from Dustin Poirier is estimated at $60,000 to $110,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
