🏆 2026 Roaster of the Year 🌎 🧑🌾 equitable, sustainable coffee ⚡️Tasting room & shop open wknds 9-3 🗓️ Reservations in bio 👀 WSJ Forbes
Outreach This Creator For FreeFollowers
29.5K
Following
3.6K
Total Posts
Engagement Rate
0.71%
Avg Likes
181
Avg Comments
Driftaway Coffee is a Food brand. The account has built 29.5K followers on Instagram. The account posts mainly around food and automotive topics. To date Driftaway Coffee has posted 1,392 times, currently less than one post a week. Engagement runs at 0.71%, or about 181 likes and 28 comments per post.
Driftawaycoffee is a Food account whose 1,392 posts have grown a following of 29.5K on Instagram.
Benchmarked against 7,981 Food accounts with 10K–100K followers, Driftawaycoffee posts a 0.71% engagement rate that is below the median of 0.75%.
Comments arrive at about one per 6 likes, a sign of an unusually discussion-heavy audience.
Video content from Driftawaycoffee draws about 3.2K views.
Posting frequency for Driftawaycoffee sits at less than one post per week.
Driftawaycoffee comes in at 94/100 for audience quality, with 5% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$100–$190
Based on 29.5K followers and a 0.71% engagement rate, a single sponsored post by Driftawaycoffee is worth an estimated $100–$190. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~5% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Driftawaycoffee | Cohort median |
|---|---|---|
| Engagement rate | 0.71% | 0.75% |
| Average likes | 181 | 177 |
| Average comments | 28 | 10 |
| Posts per week | 0.1 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 5, 2026
Driftaway Coffee is a food brand on Instagram, with 29.5K followers.
Driftaway Coffee posts on Instagram as @driftawaycoffee.
Driftaway Coffee has 29,462 followers on Instagram (29.5K) as of Apr 5, 2026.
Driftaway Coffee's engagement rate is 0.71%, calculated from average likes and comments per post relative to followers. That is below the median of 0.75% for Food accounts with 10K–100K followers in the InstME index.
Posts by Driftaway Coffee average 181 likes and 28 comments.
Driftaway Coffee posts less than once a week on average.
InstME's audience-quality analysis estimates about 5% of Driftaway Coffee's followers are low-quality or inactive, giving an audience-quality score of 94/100.
Driftaway Coffee is registered as a business account on Instagram.
Driftaway Coffee is categorized as a food and automotive account in the InstME index, based on the profile's bio and Instagram category across 1,392 posts.
1,392
28
Avg Views
3,184
Posts / Week
0.1
Growth Score
14.2 / 100
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Automotive
87.4K
Engagement
0%
A sponsored post from Driftaway Coffee is estimated at $100 to $190. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
