All enquires :
Followers
26.8K
Following
3.9K
Total Posts
Engagement Rate
4.46%
Avg Likes
1,133
Avg Comments
Reaching 26.8K followers on Instagram, Dread is a verified Lifestyle brand based in United Kingdom. To date Dread has posted 593 times, currently less than one post a week. Typical posts draw 1,133 likes and 61 comments, putting engagement at 4.46%.
Tracked in the InstME index, Dreadmc is a Lifestyle account with 26.8K followers and a back catalogue of 593 posts.
Against 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, Dreadmc's 4.46% engagement rate lands above the median of 3.25%.
The like-to-comment split is roughly 18 to one, indicating an unusually discussion-heavy audience.
Over recent weeks, Dreadmc has published less than one post per week.
Estimated sponsored-post value
$380–$700
Based on 26.8K followers and a 4.46% engagement rate, a single sponsored post by Dreadmc is worth an estimated $380–$700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in United Kingdom, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Dreadmc | Cohort median |
|---|---|---|
| Engagement rate | 4.46% | 3.25% |
| Average likes | 1,133 | 875 |
| Average comments | 61 | 33 |
| Posts per week | 0.09 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Dreadmc | Cohort median |
|---|---|---|
| Engagement rate | 4.46% | 1.14% |
| Average likes | 1,133 | 321 |
| Average comments | 61 | 17 |
| Posts per week | 0.09 | 0.56 |
Median values from 43 Lifestyle accounts in United Kingdom with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Dread is a verified lifestyle brand based in United Kingdom on Instagram, with 26.8K followers.
Dread posts on Instagram as @dreadmc.
Dread has 26,793 followers on Instagram (26.8K) as of Jul 10, 2026.
Dread's engagement rate is 4.46%, calculated from average likes and comments per post relative to followers. That is above the median of 3.25% for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Dread average 1,133 likes and 61 comments.
Dread posts less than once a week on average.
Dread is registered as a business account on Instagram and is verified.
Dread is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 593 posts.
Dread's profile places the account in United Kingdom. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
593
61
Posts / Week
0.09
Growth Score
89.2 / 100
Follower Ratio
6.8×
Engagement
11.68%
Yes. Dread carries the blue verified badge on Instagram.
A sponsored post from Dread is estimated at $380 to $700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
