Life's better with cake. Drake's Cakes™.
On Instagram, Drake's Cakes is a verified Shopping & retail brand with an audience of 15.6K. Drake's Cakes has shared 755 posts to date, currently around 2 posts a week. Engagement runs at 0.31%, or about 44 likes and 4 comments per post.
On Instagram, Drakes runs a Shopping & retail account that has published 755 posts and gathered 15.6K followers.
Drakes's 0.31% engagement rate ranks in the bottom 19% among accounts with 10K–100K followers in the InstME index.
For roughly every 11 likes there is one comment, an unusually discussion-heavy audience.
Drakes's recent cadence works out to about 2 posts per week.
Drakes scores 100/100 on InstME's audience-quality checks, with about 0% of followers flagged low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$54–$100
Based on 15.6K followers and a 0.31% engagement rate, a single sponsored post by Drakes is worth an estimated $54–$100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Shopping & retail
| Metric | Drakes | Cohort median |
|---|---|---|
| Engagement rate | 0.31% | 1.45% |
| Average likes | 44 | 339 |
| Average comments | 4 | 18 |
| Posts per week | 2.4 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Drake's Cakes is a verified shopping & retail brand on Instagram, with 15.6K followers.
Drake's Cakes posts on Instagram as @drakes.
Drake's Cakes has 15,567 followers on Instagram (15.6K) as of Jul 15, 2026.
Drake's Cakes's engagement rate is 0.31%, calculated from average likes and comments per post relative to followers.
Posts by Drake's Cakes average 44 likes and 4 comments.
Drake's Cakes posts about 2 times per week on average.
InstME's audience-quality analysis estimates about 0% of Drake's Cakes's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Drake's Cakes is registered as a business account on Instagram and is verified.
Drake's Cakes is categorized as a shopping & retail account in the InstME index, based on the profile's bio and Instagram category across 755 posts.
Total Posts
755
Avg Comments
4
Engagement
0.11%
Yes. Drake's Cakes carries the blue verified badge on Instagram.
A sponsored post from Drake's Cakes is estimated at $54 to $100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
