Managing the business improvement district for Lower Manhattan 🗽
Outreach This Creator For FreeDowntown Alliance is a verified Business brand, with 94K followers on Instagram. The account has published 2,734 posts, currently around 4 posts a week. Engagement runs at 9.56%, or about 8,860 likes and 128 comments per post.
Downtownnyc shows up in the InstME index as a Business account, 94K followers, 2,734 posts.
For Business accounts with 10K–100K followers, Downtownnyc's 9.56% engagement rate is in the top quarter (median: 1.46%), a read from 5,335 accounts in the InstME index.
For roughly every 69 likes there is one comment, an audience that mostly engages through likes.
Downtownnyc's recent cadence works out to about 4 posts per week.
InstME's checks rate Downtownnyc's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$1,300–$2,400
Based on 94K followers and a 9.56% engagement rate, a single sponsored post by Downtownnyc is worth an estimated $1,300–$2,400. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Downtownnyc | Cohort median |
|---|---|---|
| Engagement rate | 9.56% | 1.46% |
| Average likes | 8,860 | 334 |
| Average comments | 128 | 22 |
| Posts per week | 3.8 | 0.33 |
Median values from 5,335 Business accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Downtown Alliance is a verified business brand on Instagram, with 94K followers.
Downtown Alliance posts on Instagram as @downtownnyc.
Downtown Alliance has 94,049 followers on Instagram (94K) as of Jul 16, 2026.
Downtown Alliance's engagement rate is 9.56%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 1.46%) for Business accounts with 10K–100K followers in the InstME index.
Posts by Downtown Alliance average 8,860 likes and 128 comments.
Downtown Alliance posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 0% of Downtown Alliance's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Downtown Alliance is registered as a business account on Instagram and is verified.
Downtown Alliance is categorized as a business account in the InstME index, based on the profile's bio and Instagram category across 2,734 posts.
Total Posts
2,734
Avg Comments
128
Predominantly men · mostly 25–44
Typical for Business creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Business
280.1K
Engagement
1.73%
Yes. Downtown Alliance carries the blue verified badge on Instagram.
A sponsored post from Downtown Alliance is estimated at $1,300 to $2,400. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
