Followers
36.3K
Following
994
Total Posts
Engagement Rate
3.48%
Avg Likes
1,234
Avg Comments
Douglass is a Music brand, with 36.3K followers on Instagram. The account has published 68 posts, currently around 1 post a week. Typical posts draw 1,234 likes and 27 comments, putting engagement at 3.48%.
Douglass shows up in the InstME index as a Music account, 36.3K followers, 68 posts.
For Music accounts with 10K–100K followers, Douglass's 3.48% engagement rate is above the median of 2.47%, a read from 17,051 accounts in the InstME index.
At one comment per 46 likes, the ratio points to a healthy amount of conversation.
Douglass currently publishes about one post per week.
Estimated sponsored-post value
$440–$820
Based on 36.3K followers and a 3.48% engagement rate, a single sponsored post by Douglass is worth an estimated $440–$820. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Douglass | Cohort median |
|---|---|---|
| Engagement rate | 3.48% | 2.47% |
| Average likes | 1,234 | 535 |
| Average comments | 27 | 35 |
| Posts per week | 1.09 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Douglass is a music brand on Instagram, with 36.3K followers.
Douglass has 36,266 followers on Instagram (36.3K) as of Jul 10, 2026.
Douglass's engagement rate is 3.48%, calculated from average likes and comments per post relative to followers. That is above the median of 2.47% for Music accounts with 10K–100K followers in the InstME index.
Posts by Douglass average 1,234 likes and 27 comments.
Douglass posts about 1 time per week on average.
Douglass is registered as a business account on Instagram.
Douglass is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 68 posts.
A sponsored post from Douglass is estimated at $440 to $820. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
68
27
Posts / Week
1.09
Growth Score
69.6 / 100
Follower Ratio
36.5×
Engagement
3.2%
