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13.5K
Following
53
Total Posts
Engagement Rate
0.89%
Avg Likes
118
Avg Comments
On Instagram, Double Standard is a Lifestyle brand based in United States with an audience of 13.5K. The account has published 236 posts, currently around 2 posts a week. Typical posts draw 118 likes and 2 comments, putting engagement at 0.89%.
Tracked in the InstME index, Doublestandardsatx is a Lifestyle account with 13.5K followers and a back catalogue of 236 posts.
Doublestandardsatx records a 0.89% engagement rate, in the bottom quarter (median: 3.25%) for the 1,602 Lifestyle accounts with 10K–100K followers tracked in the InstME index.
Followers leave about one comment for every 68 likes, an audience that mostly engages through likes.
Doublestandardsatx's recent cadence works out to about one post per week.
Doublestandardsatx keeps its following list short (53) relative to 13.5K followers, as established creators and brands tend to.
Estimated sponsored-post value
$47–$87
Based on 13.5K followers and a 0.89% engagement rate, a single sponsored post by Doublestandardsatx is worth an estimated $47–$87. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Doublestandardsatx | Cohort median |
|---|---|---|
| Engagement rate | 0.89% | 3.25% |
| Average likes | 118 | 875 |
| Average comments | 2 | 33 |
| Posts per week | 1.58 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Doublestandardsatx | Cohort median |
|---|---|---|
| Engagement rate | 0.89% | 1.85% |
| Average likes | 118 | 476 |
| Average comments | 2 | 29 |
| Posts per week | 1.58 | 0.57 |
Median values from 139 Lifestyle accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Double Standard is a lifestyle brand based in United States on Instagram, with 13.5K followers.
Double Standard posts on Instagram as @doublestandardsatx.
Double Standard has 13,453 followers on Instagram (13.5K) as of Jul 16, 2026.
Double Standard's engagement rate is 0.89%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Double Standard average 118 likes and 2 comments.
Double Standard posts about 2 times per week on average.
Double Standard is registered as a business account on Instagram.
Double Standard is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 236 posts.
Double Standard's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
236
2
Posts / Week
1.58
Growth Score
17.8 / 100
Follower Ratio
253.8×
Engagement
2.51%
A sponsored post from Double Standard is estimated at $47 to $87. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
