PRESS PLAY runs a Music creator account with 26.9K followers on Instagram. To date PRESS PLAY has posted 303 times, currently less than one post a week. Engagement runs at 16.52%, or about 4,422 likes and 25 comments per post.
Djpressplay has built an audience of 26.9K followers on Instagram over 303 posts as a Music account.
Djpressplay's 16.52% engagement rate is in the top quarter (median: 2.47%) among Music accounts with 10K–100K followers, measured across 17,051 accounts in the InstME index.
The comment-to-like ratio works out to one comment per 175 likes, pointing to an audience that mostly engages through likes.
Video posts from Djpressplay average 26.8K views, about 100% follower reach per post.
Lately Djpressplay has been publishing less than one post per week.
Estimated sponsored-post value
$380–$700
Based on 26.9K followers and a 16.52% engagement rate, a single sponsored post by Djpressplay is worth an estimated $380–$700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More men than women · mostly 16–30
Typical for Music creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
| Metric | Djpressplay | Cohort median |
|---|---|---|
| Engagement rate | 16.52% | 2.47% |
| Average likes | 4,422 | 535 |
| Average comments | 25 | 35 |
| Posts per week | 0.05 | 0.35 |
Median values from 17,051 Music accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
PRESS PLAY is a music creator on Instagram, with 26.9K followers.
PRESS PLAY posts on Instagram as @djpressplay.
PRESS PLAY has 26,915 followers on Instagram (26.9K) as of Jul 11, 2026.
PRESS PLAY's engagement rate is 16.52%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 2.47%) for Music accounts with 10K–100K followers in the InstME index.
Posts by PRESS PLAY average 4,422 likes and 25 comments.
PRESS PLAY posts less than once a week on average.
PRESS PLAY is registered as a creator account on Instagram.
PRESS PLAY is categorized as a music account in the InstME index, based on the profile's bio and Instagram category across 303 posts.
Total Posts
303
Avg Comments
25
Engagement
1.47%
A sponsored post from PRESS PLAY is estimated at $380 to $700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.