Magic lives here ✨
Outreach This Creator For FreeReaching 40M followers on Instagram, Disney is a verified business account. Disney has shared 10,308 posts to date, currently around 9 posts a week. Typical posts draw 226,009 likes and 614 comments, putting engagement at 0.57%.
With 40M followers across 10,308 posts, Disney is one of the business accounts tracked in the InstME index.
Disney's posts draw around 226,009 likes and 614 comments each, close to one interaction for every 177 followers.
For roughly every 368 likes there is one comment, an audience that mostly engages through likes.
Over recent weeks, Disney has published about 9 posts per week, more than one per day.
Disney keeps its following list short (93) relative to 40M followers, as established creators and brands tend to.
Estimated sponsored-post value
$140,000–$260,000
Based on 40M followers and a 0.57% engagement rate, a single sponsored post by Disney is worth an estimated $140,000–$260,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Disney | Cohort median |
|---|---|---|
| Engagement rate | 0.57% | 1.02% |
| Average likes | 226,009 | 25,711 |
| Average comments | 614 | 376 |
| Posts per week | 9.12 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
No credit card needed
Last reviewed: Sep 8, 2026
Disney is a verified Instagram brand on Instagram, with 40M followers.
Disney has 40,028,787 followers on Instagram (40M) as of Sep 8, 2026.
Disney's engagement rate is 0.57%, calculated from average likes and comments per post relative to followers.
Posts by Disney average 226,009 likes and 614 comments.
Disney posts about 9 times per week on average.
Disney is registered as a business account on Instagram and is verified.
Yes. Disney carries the blue verified badge on Instagram.
A sponsored post from Disney is estimated at $140,000 to $260,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
Total Posts
10,308
Avg Comments
614
Engagement
0.06%