@
Discover small businesses and events in Easton, Maryland, Reader's Digest's "Most Charming Small Town in Maryland." #discovereaston
linktr.ee/DiscoverEastonAudience
Browse top profilesFollowers
4.9K
Following
516
Total Posts
Engagement & Performance
Engagement Rate
0.35%
Avg Likes
17
Avg Comments
What the numbers say about @discovereaston
@discovereaston has built an audience of 4.9K followers on Instagram over 2,435 posts as a Business account.
Compared with 2,875 other Business accounts with 1K–10K followers in the InstME index, @discovereaston's 0.35% engagement rate is in the bottom quarter (median: 4.2%).
Video posts from @discovereaston average 74.1 views.
Recent posting activity averages about 8 posts per week — more than one per day.
@discovereaston vs similar accounts
| Metric | @discovereaston | Cohort median |
|---|---|---|
| Engagement rate | 0.35% | 4.2% |
| Average likes | 17 | 111 |
| Average comments | 1 | 11 |
| Posts per week | 7.61 | 0.26 |
Median values from 2,875 Business accounts with 1K–10K followers in the InstME index, refreshed Jul 11, 2026.
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Data last updated: Mar 26, 2026
How @discovereaston's engagement rate is calculated
Engagement rate is the average interactions per post divided by followers. For @discovereaston: (17 avg likes + 1 avg comments) ÷ 4,896 followers × 100 ≈ 0.35%.
Frequently asked questions about @discovereaston
How many followers does @discovereaston have?
@discovereaston has 4,896 followers on Instagram (4.9K) as of Mar 26, 2026.
What is @discovereaston's engagement rate?
@discovereaston's engagement rate is 0.35%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 4.2%) for Business accounts with 1K–10K followers in the InstME index.
How many likes does @discovereaston average per post?
Posts by @discovereaston average 17 likes and 1 comments.
How often does @discovereaston post on Instagram?
@discovereaston posts about 8 times per week on average.
Is @discovereaston a business or creator account?
@discovereaston is registered as a business account on Instagram.