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National Retail Federation

@nrf

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We’re the world’s largest retail trade association. Every day, we stand up for the people, policies and ideas that help retail thrive.

linktr.ee/nationalretailfederation

Followers

44K

Following

122

Total Posts

1,038

Engagement & Performance

Engagement Rate

0.06%

Avg Likes

27

Avg Comments

1

Avg Views

763

Posts / Week

1.08

Growth Score

1.2 / 100

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Data last updated: Apr 8, 2026

How engagement rate is calculated

Engagement rate is estimated using the average likes and comments from recent posts divided by follower count, then multiplied by 100.

How to improve Instagram engagement

Post consistently, use strong hooks in captions, test content formats, and respond quickly to comments to improve interaction quality over time.