Every Season Starts at DICK'S.
Outreach This Creator For FreeFollowers
905.4K
Following
1K
Total Posts
Engagement Rate
1.65%
Avg Likes
14,797
Avg Comments
Reaching 905.4K followers on Instagram, DICK'S Sporting Goods is a verified business account. To date DICK'S Sporting Goods has posted 3,758 times, currently around 12 posts a week. Typical posts draw 14,797 likes and 106 comments, putting engagement at 1.65%.
With 905.4K followers across 3,758 posts, Dickssportinggoods is one of the business accounts tracked in the InstME index.
Measured against other accounts with 100K–1M followers, Dickssportinggoods's 1.65% engagement rate lands above the median.
The audience comments once per 139 likes on average, an audience that mostly engages through likes.
Over recent weeks, Dickssportinggoods has published about 12 posts per week, more than one per day.
InstME's audience-quality checks score Dickssportinggoods at 100/100, with an estimated 0% low-quality or inactive followers, a strong signal of genuine reach.
Dickssportinggoods keeps its following list short (1,045) relative to 905.4K followers, as established creators and brands tend to.
Estimated sponsored-post value
$5,200–$9,700
Based on 905.4K followers and a 1.65% engagement rate, a single sponsored post by Dickssportinggoods is worth an estimated $5,200–$9,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Dickssportinggoods | Cohort median |
|---|---|---|
| Engagement rate | 1.65% | 1.25% |
| Average likes | 14,797 | 2,985 |
| Average comments | 106 | 73 |
| Posts per week | 11.79 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
DICK'S Sporting Goods is a verified Instagram brand on Instagram, with 905.4K followers.
DICK'S Sporting Goods posts on Instagram as @dickssportinggoods.
DICK'S Sporting Goods has 905,355 followers on Instagram (905.4K) as of Apr 23, 2026.
DICK'S Sporting Goods's engagement rate is 1.65%, calculated from average likes and comments per post relative to followers.
Posts by DICK'S Sporting Goods average 14,797 likes and 106 comments.
DICK'S Sporting Goods posts about 12 times per week on average.
InstME's audience-quality analysis estimates about 0% of DICK'S Sporting Goods's followers are low-quality or inactive, giving an audience-quality score of 100/100.
DICK'S Sporting Goods is registered as a business account on Instagram and is verified.
3,758
106
Posts / Week
11.79
Growth Score
33 / 100
ER Rank
Top 42%
Engagement
0.5%
Yes. DICK'S Sporting Goods carries the blue verified badge on Instagram.
A sponsored post from DICK'S Sporting Goods is estimated at $5,200 to $9,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
