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19.4K
Following
1.2K
Total Posts
Engagement Rate
11.36%
Avg Likes
2,092
Avg Comments
Dera runs a Lifestyle creator account with 19.4K followers on Instagram. The account has published 252 posts, currently less than one post a week. Engagement runs at 11.36%, or about 2,092 likes and 117 comments per post.
Dera_heavenly is a Lifestyle account on Instagram with 19.4K followers and 252 published posts.
Compared with 1,602 other Lifestyle accounts with 10K–100K followers in the InstME index, Dera_heavenly's 11.36% engagement rate is in the top quarter (median: 3.25%).
Roughly one in 18 likes comes with a comment, an unusually discussion-heavy audience.
Dera_heavenly maintains a rhythm of less than one post per week.
Estimated sponsored-post value
$270–$510
Based on 19.4K followers and a 11.36% engagement rate, a single sponsored post by Dera_heavenly is worth an estimated $270–$510. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Dera_heavenly | Cohort median |
|---|---|---|
| Engagement rate | 11.36% | 3.25% |
| Average likes | 2,092 | 875 |
| Average comments | 117 | 33 |
| Posts per week | 0.08 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 16, 2026
Dera is a lifestyle creator on Instagram, with 19.4K followers.
Dera posts on Instagram as @dera_heavenly.
Dera has 19,441 followers on Instagram (19.4K) as of Jul 16, 2026.
Dera's engagement rate is 11.36%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by Dera average 2,092 likes and 117 comments.
Dera posts less than once a week on average.
Dera is registered as a creator account on Instagram.
Dera is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 252 posts.
A sponsored post from Dera is estimated at $270 to $510. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
252
117
Posts / Week
0.08
Growth Score
100 / 100
Follower Ratio
16.0×
Engagement
3.08%