Followers
11.4K
Following
13
Total Posts
Engagement Rate
0.2%
Avg Likes
22
Avg Comments
De Fortune │ Houston Cocktail Bar is a verified Travel brand based in United States, with 11.4K followers on Instagram. The account posts mainly around travel and automotive topics. To date De Fortune │ Houston Cocktail Bar has posted 136 times, currently around 4 posts a week. Engagement runs at 0.2%, or about 22 likes and 1 comments per post.
With 11.4K followers across 136 posts, Defortunehtx is one of the Travel accounts tracked in the InstME index.
Against 2,887 Travel accounts with 10K–100K followers in the InstME index, Defortunehtx's 0.2% engagement rate lands in the bottom quarter (median: 1.02%).
The audience comments once per 15 likes on average, an unusually discussion-heavy audience.
Video posts from Defortunehtx average 670 views.
Defortunehtx currently publishes about 4 posts per week.
Defortunehtx keeps its following list short (13) relative to 11.4K followers, as established creators and brands tend to.
Estimated sponsored-post value
$40–$74
Based on 11.4K followers and a 0.2% engagement rate, a single sponsored post by Defortunehtx is worth an estimated $40–$74. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.More women than men · mostly 25–44
Typical for Travel creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Travel
Secondary: Automotive
| Metric | Defortunehtx | Cohort median |
|---|---|---|
| Engagement rate | 0.2% | 1.02% |
| Average likes | 22 | 250 |
| Average comments | 1 | 14 |
| Posts per week | 4.43 | 0.54 |
Median values from 2,887 Travel accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Defortunehtx | Cohort median |
|---|---|---|
| Engagement rate | 0.2% | 0.82% |
| Average likes | 22 | 174 |
| Average comments | 1 | 9 |
| Posts per week | 4.43 | 0.6 |
Median values from 783 Travel accounts in United States with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Mar 25, 2026
De Fortune │ Houston Cocktail Bar is a verified travel brand based in United States on Instagram, with 11.4K followers.
De Fortune │ Houston Cocktail Bar posts on Instagram as @defortunehtx.
De Fortune │ Houston Cocktail Bar has 11,408 followers on Instagram (11.4K) as of Mar 25, 2026.
De Fortune │ Houston Cocktail Bar's engagement rate is 0.2%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.02%) for Travel accounts with 10K–100K followers in the InstME index.
Posts by De Fortune │ Houston Cocktail Bar average 22 likes and 1 comments.
De Fortune │ Houston Cocktail Bar posts about 4 times per week on average.
De Fortune │ Houston Cocktail Bar is registered as a business account on Instagram and is verified.
De Fortune │ Houston Cocktail Bar is categorized as a travel and automotive account in the InstME index, based on the profile's bio and Instagram category across 136 posts.
136
1
Avg Views
670
Posts / Week
4.43
Growth Score
4 / 100
33K
Engagement
0.06%
De Fortune │ Houston Cocktail Bar's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Yes. De Fortune │ Houston Cocktail Bar carries the blue verified badge on Instagram.
A sponsored post from De Fortune │ Houston Cocktail Bar is estimated at $40 to $74. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
