Dee & Sweets is a verified Food creator, with 255.9K followers on Instagram. The account has published 996 posts, currently less than one post a week. Posts average 25,143 likes and 12,062 comments, an engagement rate of 14.54%.
On Instagram, Dee_and_sweets runs a Food account that has published 996 posts and gathered 255.9K followers.
For Food accounts with 100K–1M followers, Dee_and_sweets's 14.54% engagement rate is in the top quarter (median: 0.74%), a read from 1,551 accounts in the InstME index.
The like-to-comment split is roughly 2 to one, indicating an unusually discussion-heavy audience.
Over recent weeks, Dee_and_sweets has published less than one post per week.
InstME estimates 0% of Dee_and_sweets's followers are low-quality or inactive, for an audience-quality score of 100/100, a strong signal of genuine reach.
Dee_and_sweets follows only 534 accounts while being followed by 255.9K, the lopsided ratio of an established creator or brand.
Estimated sponsored-post value
$3,600–$6,700
Based on 255.9K followers and a 14.54% engagement rate, a single sponsored post by Dee_and_sweets is worth an estimated $3,600–$6,700. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Dee_and_sweets | Cohort median |
|---|---|---|
| Engagement rate | 14.54% | 0.74% |
| Average likes | 25,143 | 1,665 |
| Average comments | 12,062 | 54 |
| Posts per week | 0.17 | 0.91 |
Median values from 1,551 Food accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Dee & Sweets is a verified food creator on Instagram, with 255.9K followers.
Dee & Sweets posts on Instagram as @dee_and_sweets.
Dee & Sweets has 255,891 followers on Instagram (255.9K) as of Jul 15, 2026.
Dee & Sweets's engagement rate is 14.54%, calculated from average likes and comments per post relative to followers. That is in the top quarter (median: 0.74%) for Food accounts with 100K–1M followers in the InstME index.
Posts by Dee & Sweets average 25,143 likes and 12,062 comments.
Dee & Sweets posts less than once a week on average.
InstME's audience-quality analysis estimates about 0% of Dee & Sweets's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Total Posts
996
Avg Comments
12,062
More women than men · mostly 25–44
Typical for Food creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Engagement
3.13%
Dee & Sweets is registered as a creator account on Instagram and is verified.
Dee & Sweets is categorized as a food account in the InstME index, based on the profile's bio and Instagram category across 996 posts.
Yes. Dee & Sweets carries the blue verified badge on Instagram.
A sponsored post from Dee & Sweets is estimated at $3,600 to $6,700. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
