The #DC area's preeminent luxury lifestyle brand & local authority on high-end retail, dining hot spots, design trends & tastemakers.
Followers
54.6K
Following
2.8K
Total Posts
Engagement Rate
0.07%
Avg Likes
34
Avg Comments
DC magazine | Modern Luxury runs a verified Lifestyle brand account with 54.6K followers on Instagram. DC magazine | Modern Luxury has shared 1,871 posts to date, currently around 4 posts a week. Typical posts draw 34 likes and 5 comments, putting engagement at 0.07%.
Dcmagazine is a Lifestyle account whose 1,871 posts have grown a following of 54.6K on Instagram.
Benchmarked against 1,602 Lifestyle accounts with 10K–100K followers, Dcmagazine posts a 0.07% engagement rate that is in the bottom quarter (median: 3.25%).
The comment-to-like ratio works out to one comment per 7 likes, pointing to an unusually discussion-heavy audience.
Dcmagazine maintains a rhythm of about 4 posts per week.
Audience-quality analysis puts Dcmagazine at 76/100; roughly 20% of followers look low-quality or inactive, a solid result.
Estimated sponsored-post value
$190–$350
Based on 54.6K followers and a 0.07% engagement rate, a single sponsored post by Dcmagazine is worth an estimated $190–$350. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~20% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Dcmagazine | Cohort median |
|---|---|---|
| Engagement rate | 0.07% | 3.25% |
| Average likes | 34 | 875 |
| Average comments | 5 | 33 |
| Posts per week | 4.04 | 0.35 |
Median values from 1,602 Lifestyle accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 23, 2026
DC magazine | Modern Luxury is a verified lifestyle brand on Instagram, with 54.6K followers.
DC magazine | Modern Luxury posts on Instagram as @dcmagazine.
DC magazine | Modern Luxury has 54,582 followers on Instagram (54.6K) as of Apr 23, 2026.
DC magazine | Modern Luxury's engagement rate is 0.07%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 3.25%) for Lifestyle accounts with 10K–100K followers in the InstME index.
Posts by DC magazine | Modern Luxury average 34 likes and 5 comments.
DC magazine | Modern Luxury posts about 4 times per week on average.
InstME's audience-quality analysis estimates about 20% of DC magazine | Modern Luxury's followers are low-quality or inactive, giving an audience-quality score of 76/100.
DC magazine | Modern Luxury is registered as a business account on Instagram and is verified.
1,871
5
Posts / Week
4.04
Growth Score
1.4 / 100
ER Rank
7th
Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
Engagement
21.8%
DC magazine | Modern Luxury is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 1,871 posts.
Yes. DC magazine | Modern Luxury carries the blue verified badge on Instagram.
A sponsored post from DC magazine | Modern Luxury is estimated at $190 to $350. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
