The official account of the Arizona Diamondbacks.
Reaching 734.7K followers on Instagram, Arizona Diamondbacks is a verified business account based in United States. The account has published 11,445 posts, currently around 17 posts a week. Engagement runs at 1.26%, or about 9,122 likes and 135 comments per post.
Dbacks operates a business account on Instagram, pairing 734.7K followers with 11,445 posts.
Dbacks earns a 1.26% engagement rate, about average across accounts with 100K–1M followers in the InstME index.
At one comment per 67 likes, the ratio points to an audience that mostly engages through likes.
Dbacks currently publishes about 17 posts per week, more than one per day.
InstME's checks rate Dbacks's audience 100/100, flagging roughly 0% as low-quality or inactive, a strong signal of genuine reach.
Dbacks keeps its following list short (242) relative to 734.7K followers, as established creators and brands tend to.
Estimated sponsored-post value
$3,200–$6,000
Based on 734.7K followers and a 1.26% engagement rate, a single sponsored post by Dbacks is worth an estimated $3,200–$6,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~0% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.| Metric | Dbacks | Cohort median |
|---|---|---|
| Engagement rate | 1.26% | 1.25% |
| Average likes | 9,122 | 2,985 |
| Average comments | 135 | 73 |
| Posts per week | 16.87 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Dbacks | Cohort median |
|---|---|---|
| Engagement rate | 1.26% | 0.86% |
| Average likes | 9,122 | 2,003 |
| Average comments | 135 | 56 |
| Posts per week | 16.87 | 0.79 |
Median values from 6,613 accounts in United States with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Sep 18, 2026
Arizona Diamondbacks is a verified Instagram brand based in United States on Instagram, with 734.7K followers.
Arizona Diamondbacks posts on Instagram as @dbacks.
Arizona Diamondbacks has 734,671 followers on Instagram (734.7K) as of Sep 18, 2026.
Arizona Diamondbacks's engagement rate is 1.26%, calculated from average likes and comments per post relative to followers.
Posts by Arizona Diamondbacks average 9,122 likes and 135 comments.
Arizona Diamondbacks posts about 17 times per week on average.
InstME's audience-quality analysis estimates about 0% of Arizona Diamondbacks's followers are low-quality or inactive, giving an audience-quality score of 100/100.
Arizona Diamondbacks is registered as a business account on Instagram and is verified.
Arizona Diamondbacks's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
Total Posts
11,445
Avg Comments
135
Engagement
5.96%
Yes. Arizona Diamondbacks carries the blue verified badge on Instagram.
A sponsored post from Arizona Diamondbacks is estimated at $3,200 to $6,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.