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265.5K
Following
970
Total Posts
Engagement Rate
3.53%
Avg Likes
9,308
Avg Comments
Dazn is a business account on Instagram, tracked in the InstME index with 265.5K followers. To date Dazn has posted 12,591 times, currently around 84 posts a week. Engagement runs at 3.53%, or about 9,308 likes and 62 comments per post.
The business account Dazn has posted 12,591 times on Instagram and drawn 265.5K followers.
Dazn's average post pulls 9,308 likes and 62 comments, roughly one interaction per 28 followers.
Roughly one in 150 likes comes with a comment, an audience that mostly engages through likes.
Posting frequency for Dazn sits at about 84 posts per week, more than one per day.
The account follows just 970 others against 265.5K followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$3,300–$6,100
Based on 265.5K followers and a 3.53% engagement rate, a single sponsored post by Dazn is worth an estimated $3,300–$6,100. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
| Metric | Dazn | Cohort median |
|---|---|---|
| Engagement rate | 3.53% | 1.25% |
| Average likes | 9,308 | 2,985 |
| Average comments | 62 | 73 |
| Posts per week | 84 | 0.74 |
Median values from 44,975 accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Dazn is a Instagram brand on Instagram, with 265.5K followers.
Dazn has 265,526 followers on Instagram (265.5K) as of Jul 15, 2026.
Dazn's engagement rate is 3.53%, calculated from average likes and comments per post relative to followers.
Posts by Dazn average 9,308 likes and 62 comments.
Dazn posts about 84 times per week on average.
Dazn is registered as a business account on Instagram.
A sponsored post from Dazn is estimated at $3,300 to $6,100. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
12,591
62
Posts / Week
84
Growth Score
70.6 / 100
Follower Ratio
273.7×
Engagement
0.24%
