We offer real-world experiences within #audioengineering & #musicbusiness to prepare students for the #musicindustry
Outreach This Creator For FreeDark Horse Institute runs a Music brand account based in United States with 5.3K followers on Instagram. The account posts mainly around music and tech topics. To date Dark Horse Institute has posted 1,072 times, currently around 9 posts a week. Typical posts draw 39 likes and 2 comments, putting engagement at 0.76%.
Darkhorseinst has built an audience of 5.3K followers on Instagram over 1,072 posts as a Music account.
Darkhorseinst's 0.76% engagement rate is in the bottom quarter (median: 5.45%) among Music accounts with 1K–10K followers, measured across 33,328 accounts in the InstME index.
Followers weigh in with a comment about every 19 likes, an unusually discussion-heavy audience.
Posting frequency for Darkhorseinst sits at about 9 posts per week, more than one per day.
Darkhorseinst comes in at 82/100 for audience quality, with 15% of followers estimated low-quality or inactive, a strong signal of genuine reach.
Estimated sponsored-post value
$19–$35
Based on 5.3K followers and a 0.76% engagement rate, a single sponsored post by Darkhorseinst is worth an estimated $19–$35. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Darkhorseinst | Cohort median |
|---|---|---|
| Engagement rate | 0.76% | 5.45% |
| Average likes | 39 | 136 |
| Average comments | 2 | 15 |
| Posts per week | 9.19 | 0.24 |
Median values from 33,328 Music accounts with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Darkhorseinst | Cohort median |
|---|---|---|
| Engagement rate | 0.76% | 3.5% |
| Average likes | 39 | 101 |
| Average comments | 2 | 11 |
| Posts per week | 9.19 | 0.26 |
Median values from 2,283 Music accounts in United States with 1K–10K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Dark Horse Institute is a music brand based in United States on Instagram, with 5.3K followers.
Dark Horse Institute posts on Instagram as @darkhorseinst.
Dark Horse Institute has 5,312 followers on Instagram (5.3K) as of Jul 11, 2026.
Dark Horse Institute's engagement rate is 0.76%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 5.45%) for Music accounts with 1K–10K followers in the InstME index.
Posts by Dark Horse Institute average 39 likes and 2 comments.
Dark Horse Institute posts about 9 times per week on average.
InstME's audience-quality analysis estimates about 15% of Dark Horse Institute's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Total Posts
1,072
Avg Comments
2
More men than women · mostly 16–30
Typical for Music creators in United States, modeled from the niche, not measured for this account.
Content Focus
Primary: Music
Secondary: Tech
Engagement
2.82%
Dark Horse Institute is registered as a business account on Instagram.
Dark Horse Institute is categorized as a music and tech account in the InstME index, based on the profile's bio and Instagram category across 1,072 posts.
Dark Horse Institute's profile places the account in United States. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Dark Horse Institute is estimated at $19 to $35. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
