Creator of Crosstown Rebels, Day Zero, Get Lost, Lazpod and many other wonderful things ** Please send demos to
Followers
273.1K
Following
5K
Total Posts
Engagement Rate
0.71%
Avg Likes
1,859
Avg Comments
Damian Lazarus is a verified Lifestyle brand on Instagram, tracked in the InstME index with 273.1K followers. The account has published 717 posts, currently around 1 post a week. Typical posts draw 1,859 likes and 73 comments, putting engagement at 0.71%.
Counting 273.1K followers and 717 posts, Damian_lazarus sits in the InstME index as a Lifestyle account.
Benchmarked against 826 Lifestyle accounts with 100K–1M followers, Damian_lazarus posts a 0.71% engagement rate that is in the bottom quarter (median: 2.99%).
Comments arrive at about one per 26 likes, a sign of a healthy amount of conversation.
Posting frequency for Damian_lazarus sits at about one post per week.
Estimated sponsored-post value
$960–$1,800
Based on 273.1K followers and a 0.71% engagement rate, a single sponsored post by Damian_lazarus is worth an estimated $960–$1,800. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Predominantly women · mostly 18–34
Typical for Lifestyle creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Lifestyle
| Metric | Damian_lazarus | Cohort median |
|---|---|---|
| Engagement rate | 0.71% | 2.99% |
| Average likes | 1,859 | 7,188 |
| Average comments | 73 | 111 |
| Posts per week | 1.12 | 0.47 |
Median values from 826 Lifestyle accounts with 100K–1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 10, 2026
Damian Lazarus is a verified lifestyle brand on Instagram, with 273.1K followers.
Damian Lazarus posts on Instagram as @damian_lazarus.
Damian Lazarus has 273,143 followers on Instagram (273.1K) as of Jul 10, 2026.
Damian Lazarus's engagement rate is 0.71%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 2.99%) for Lifestyle accounts with 100K–1M followers in the InstME index.
Posts by Damian Lazarus average 1,859 likes and 73 comments.
Damian Lazarus posts about 1 time per week on average.
Damian Lazarus is registered as a business account on Instagram and is verified.
Damian Lazarus is categorized as a lifestyle account in the InstME index, based on the profile's bio and Instagram category across 717 posts.
Yes. Damian Lazarus carries the blue verified badge on Instagram.
717
73
Posts / Week
1.12
Growth Score
14.2 / 100
Follower Ratio
54.4×
Engagement
19.32%
A sponsored post from Damian Lazarus is estimated at $960 to $1,800. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
