🔜 #Dakar2027 🗓️ 01 - 15 January 2027 🔁 King Abdullah Economic City 🏁 📍 Saudi Arabia 🇸🇦 ⬇️ More links
Followers
2.9M
Following
1K
Total Posts
Engagement Rate
0.19%
Avg Likes
5,268
Avg Comments
Dakar Rally is a verified Sports Event brand on Instagram based in Saudi Arabia, tracked in the InstME index with 2.9M followers. Dakar Rally has shared 7,779 posts to date, currently around 1 post a week. Posts average 5,268 likes and 35 comments, an engagement rate of 0.19%.
Dakarrally is a Sports Event account on Instagram with 2.9M followers and 7,779 published posts.
Each post from Dakarrally averages 5,268 likes and 35 comments, or about one interaction per 539 followers.
Comments arrive at about one per 152 likes, a sign of an audience that mostly engages through likes.
Posting frequency for Dakarrally sits at about one post per week.
With 2.9M followers but only 1,003 accounts followed back, Dakarrally shows the ratio of a well-established account.
Estimated sponsored-post value
$10,000–$19,000
Based on 2.9M followers and a 0.19% engagement rate, a single sponsored post by Dakarrally is worth an estimated $10,000–$19,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Sports Event
| Metric | Dakarrally | Cohort median |
|---|---|---|
| Engagement rate | 0.19% | 1.02% |
| Average likes | 5,268 | 25,711 |
| Average comments | 35 | 376 |
| Posts per week | 1.33 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 9, 2026
Dakar Rally is a verified sports event brand based in Saudi Arabia on Instagram, with 2.9M followers.
Dakar Rally posts on Instagram as @dakarrally.
Dakar Rally has 2,860,374 followers on Instagram (2.9M) as of Jul 9, 2026.
Dakar Rally's engagement rate is 0.19%, calculated from average likes and comments per post relative to followers.
Posts by Dakar Rally average 5,268 likes and 35 comments.
Dakar Rally posts about 1 time per week on average.
Dakar Rally is registered as a business account on Instagram and is verified.
Dakar Rally is categorized as a sports event account in the InstME index, based on the profile's bio and Instagram category across 7,779 posts.
Dakar Rally's profile places the account in Saudi Arabia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
7,779
35
Posts / Week
1.33
Growth Score
3.8 / 100
Follower Ratio
2851.8×
Engagement
5.01%
Yes. Dakar Rally carries the blue verified badge on Instagram.
A sponsored post from Dakar Rally is estimated at $10,000 to $19,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
