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Outreach This Creator For FreeFollowers
26.6K
Following
2.6K
Total Posts
Engagement Rate
0.31%
Avg Likes
65
Avg Comments
costway.com is a Household supplies brand, with 26.6K followers on Instagram. The account has published 2,804 posts, currently around 9 posts a week. Posts average 65 likes and 17 comments, an engagement rate of 0.31%.
Costway's Instagram presence spans 2,804 posts and 26.6K followers, profiling it as a Household supplies account.
Among accounts with 10K–100K followers, Costway's 0.31% engagement rate sits in the bottom 12%.
Followers leave about one comment for every 4 likes, an unusually discussion-heavy audience.
Costway currently publishes about 9 posts per week, more than one per day.
InstME estimates 25% of Costway's followers are low-quality or inactive, for an audience-quality score of 70/100, a solid result.
Estimated sponsored-post value
$93–$170
Based on 26.6K followers and a 0.31% engagement rate, a single sponsored post by Costway is worth an estimated $93–$170. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~25% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Content Focus
Primary: Household supplies
| Metric | Costway | Cohort median |
|---|---|---|
| Engagement rate | 0.31% | 1.45% |
| Average likes | 65 | 339 |
| Average comments | 17 | 18 |
| Posts per week | 9.42 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
Get advanced audience quality signals, growth trend analytics, historical snapshots, and top-performing content patterns.
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Last reviewed: Apr 23, 2026
costway.com is a household supplies brand on Instagram, with 26.6K followers.
costway.com posts on Instagram as @costway.
costway.com has 26,599 followers on Instagram (26.6K) as of Apr 23, 2026.
costway.com's engagement rate is 0.31%, calculated from average likes and comments per post relative to followers.
Posts by costway.com average 65 likes and 17 comments.
costway.com posts about 9 times per week on average.
InstME's audience-quality analysis estimates about 25% of costway.com's followers are low-quality or inactive, giving an audience-quality score of 70/100.
costway.com is registered as a business account on Instagram.
costway.com is categorized as a household supplies account in the InstME index, based on the profile's bio and Instagram category across 2,804 posts.
2,804
17
Posts / Week
9.42
Growth Score
6.2 / 100
ER Rank
12th
Engagement
1.65%
A sponsored post from costway.com is estimated at $93 to $170. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
