Followers
4.2M
Following
481
Total Posts
Engagement Rate
0.02%
Avg Likes
972
Avg Comments
COS runs a verified business account account with 4.2M followers on Instagram. To date COS has posted 4,631 times, currently around 6 posts a week. Engagement runs at 0.02%, or about 972 likes and 11 comments per post.
As a business account, Cosstores reaches 4.2M followers on Instagram across 4,631 published posts.
Cosstores averages 972 likes and 11 comments per post, roughly one interaction for every 4,243 of its followers.
One comment lands for every 92 likes, which reads as an audience that mostly engages through likes.
Lately Cosstores has been publishing about 6 posts per week.
At 88/100 on audience quality, Cosstores carries an estimated 10% low-quality or inactive followers, a strong signal of genuine reach.
The account follows just 481 others against 4.2M followers, a ratio typical of established creators and brands.
Estimated sponsored-post value
$15,000–$27,000
Based on 4.2M followers and a 0.02% engagement rate, a single sponsored post by Cosstores is worth an estimated $15,000–$27,000. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
| Metric | Cosstores | Cohort median |
|---|---|---|
| Engagement rate | 0.02% | 1.02% |
| Average likes | 972 | 25,711 |
| Average comments | 11 | 376 |
| Posts per week | 5.64 | 1.1 |
Median values from 12,265 accounts with over 1M followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
COS is a verified Instagram brand on Instagram, with 4.2M followers.
COS posts on Instagram as @cosstores.
COS has 4,169,572 followers on Instagram (4.2M) as of Jul 15, 2026.
COS's engagement rate is 0.02%, calculated from average likes and comments per post relative to followers.
Posts by COS average 972 likes and 11 comments.
COS posts about 6 times per week on average.
InstME's audience-quality analysis estimates about 10% of COS's followers are low-quality or inactive, giving an audience-quality score of 88/100.
COS is registered as a business account on Instagram and is verified.
Yes. COS carries the blue verified badge on Instagram.
A sponsored post from COS is estimated at $15,000 to $27,000. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
4,631
11
Posts / Week
5.64
Growth Score
0.4 / 100
Last Post
7 days ago
Engagement
0.06%
