Beer Hall, Cocktail Bar, Thai Eating House & Disco Mon - Thurs | 12pm - Late Fri - Sat | 12pm - 1am Sun | 1pm - Late
Outreach This Creator For FreeFollowers
18.4K
Following
113
Total Posts
Engagement Rate
0.27%
Avg Likes
48
Avg Comments
Cookie is a Food brand on Instagram based in Australia, tracked in the InstME index with 18.4K followers. Content spans food and tech. Cookie has shared 1,569 posts to date, currently around 1 post a week. Typical posts draw 48 likes and 1 comments, putting engagement at 0.27%.
Cookiemelbourne is a Food account on Instagram with 18.4K followers and 1,569 published posts.
Benchmarked against 7,981 Food accounts with 10K–100K followers, Cookiemelbourne posts a 0.27% engagement rate that is in the bottom quarter (median: 0.75%).
Followers weigh in with a comment about every 64 likes, an audience that mostly engages through likes.
Recent posting activity averages about one post per week.
Cookiemelbourne's audience-quality score is 82/100, with 15% of followers looking low-quality or inactive, a strong signal of genuine reach.
With 18.4K followers but only 113 accounts followed back, Cookiemelbourne shows the ratio of a well-established account.
Estimated sponsored-post value
$64–$120
Based on 18.4K followers and a 0.27% engagement rate, a single sponsored post by Cookiemelbourne is worth an estimated $64–$120. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~15% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Cookiemelbourne | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 0.75% |
| Average likes | 48 | 177 |
| Average comments | 1 | 10 |
| Posts per week | 1.35 | 0.78 |
Median values from 7,981 Food accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
| Metric | Cookiemelbourne | Cohort median |
|---|---|---|
| Engagement rate | 0.27% | 0.46% |
| Average likes | 48 | 85 |
| Average comments | 1 | 4 |
| Posts per week | 1.35 | 0.7 |
Median values from 140 Food accounts in Australia with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 15, 2026
Cookie is a food brand based in Australia on Instagram, with 18.4K followers.
Cookie posts on Instagram as @cookiemelbourne.
Cookie has 18,423 followers on Instagram (18.4K) as of Jul 15, 2026.
Cookie's engagement rate is 0.27%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Food accounts with 10K–100K followers in the InstME index.
Posts by Cookie average 48 likes and 1 comments.
Cookie posts about 1 time per week on average.
InstME's audience-quality analysis estimates about 15% of Cookie's followers are low-quality or inactive, giving an audience-quality score of 82/100.
Cookie is registered as a business account on Instagram.
Cookie is categorized as a food and tech account in the InstME index, based on the profile's bio and Instagram category across 1,569 posts.
1,569
1
Posts / Week
1.35
Growth Score
5.4 / 100
ER Rank
21th
More women than men · mostly 25–44
Typical for Food creators in Australia, modeled from the niche, not measured for this account.
Content Focus
Primary: Food
Secondary: Tech
39.2K
Engagement
2.95%
Cookie's profile places the account in Australia. Location comes from public profile signals, so treat it as the account's stated market rather than a confirmed address.
A sponsored post from Cookie is estimated at $64 to $120. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
