Coluna de TV do @jornaloglobo Por @anna.luiza.santiago
On Instagram, Coluna Play is a verified Journalist brand with an audience of 59.1K. Coluna Play has shared 3,081 posts to date, currently around 23 posts a week. Posts average 1,017 likes and 50 comments, an engagement rate of 1.8%.
Tracked in the InstME index, Colunaplay is a Journalist account with 59.1K followers and a back catalogue of 3,081 posts.
Colunaplay's posts draw around 1,017 likes and 50 comments each, close to one interaction for every 55 followers.
At one comment per 20 likes, the ratio points to a healthy amount of conversation.
Colunaplay's recent cadence works out to about 23 posts per week, more than one per day.
Estimated sponsored-post value
$370–$690
Based on 59.1K followers and a 1.8% engagement rate, a single sponsored post by Colunaplay is worth an estimated $370–$690. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Content Focus
Primary: Journalist
| Metric | Colunaplay | Cohort median |
|---|---|---|
| Engagement rate | 1.8% | 1.45% |
| Average likes | 1,017 | 339 |
| Average comments | 50 | 18 |
| Posts per week | 23.23 | 0.52 |
Median values from 146,020 accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Jul 11, 2026
Coluna Play is a verified journalist brand on Instagram, with 59.1K followers.
Coluna Play posts on Instagram as @colunaplay.
Coluna Play has 59,118 followers on Instagram (59.1K) as of Jul 11, 2026.
Coluna Play's engagement rate is 1.8%, calculated from average likes and comments per post relative to followers.
Posts by Coluna Play average 1,017 likes and 50 comments.
Coluna Play posts about 23 times per week on average.
Coluna Play is registered as a business account on Instagram and is verified.
Coluna Play is categorized as a journalist account in the InstME index, based on the profile's bio and Instagram category across 3,081 posts.
Yes. Coluna Play carries the blue verified badge on Instagram.
Total Posts
3,081
Avg Comments
50
Engagement
0.4%
A sponsored post from Coluna Play is estimated at $370 to $690. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
