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16.6K
Following
157
Total Posts
Engagement Rate
0.13%
Avg Likes
20
Avg Comments
On Instagram, City & Guilds is an Education brand with an audience of 16.6K. City & Guilds has shared 803 posts to date, currently less than one post a week. Engagement runs at 0.13%, or about 20 likes and 1 comments per post.
Cityandguilds operates an Education account on Instagram, pairing 16.6K followers with 803 posts.
Cityandguilds records a 0.13% engagement rate, in the bottom quarter (median: 1.3%) for the 962 Education accounts with 10K–100K followers tracked in the InstME index.
At one comment per 14 likes, the ratio points to an unusually discussion-heavy audience.
Over recent weeks, Cityandguilds has published less than one post per week.
Cityandguilds keeps its following list short (157) relative to 16.6K followers, as established creators and brands tend to.
Estimated sponsored-post value
$58–$110
Based on 16.6K followers and a 0.13% engagement rate, a single sponsored post by Cityandguilds is worth an estimated $58–$110. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience (estimated)
Est.Roughly balanced · mostly 18–34
Typical for Education creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Education
| Metric | Cityandguilds | Cohort median |
|---|---|---|
| Engagement rate | 0.13% | 1.3% |
| Average likes | 20 | 368 |
| Average comments | 1 | 8 |
| Posts per week | 0.15 | 1.06 |
Median values from 962 Education accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Apr 27, 2026
City & Guilds is a education brand on Instagram, with 16.6K followers.
City & Guilds posts on Instagram as @cityandguilds.
City & Guilds has 16,603 followers on Instagram (16.6K) as of Apr 27, 2026.
City & Guilds's engagement rate is 0.13%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 1.3%) for Education accounts with 10K–100K followers in the InstME index.
Posts by City & Guilds average 20 likes and 1 comments.
City & Guilds posts less than once a week on average.
City & Guilds is registered as a business account on Instagram.
City & Guilds is categorized as an education account in the InstME index, based on the profile's bio and Instagram category across 803 posts.
A sponsored post from City & Guilds is estimated at $58 to $110. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
803
1
Posts / Week
0.15
Growth Score
2.6 / 100
Follower Ratio
105.8×
48.7K
Engagement
0.24%