@chitownhouse
Explore Home & Garden CreatorsAesthetic Home 🏠 🥂(disrupted by reality 👶🏻👶🏻) Sharing the real stuff home is made of! Curating high-end homes for Less Design Services ⬇️
On Instagram, Erica Ashe | Home Design Tips is a verified Home & DIY creator with an audience of 96.8K. Erica Ashe | Home Design Tips has shared 652 posts to date, currently less than one post a week. Typical posts draw 173 likes and 18 comments, putting engagement at 0.2%.
Chitownhouse operates a Home & DIY account on Instagram, pairing 96.8K followers with 652 posts.
Against 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, Chitownhouse's 0.2% engagement rate lands in the bottom quarter (median: 0.75%).
The like-to-comment split is roughly 10 to one, indicating an unusually discussion-heavy audience.
Over recent weeks, Chitownhouse has published less than one post per week.
InstME estimates 10% of Chitownhouse's followers are low-quality or inactive, for an audience-quality score of 88/100, a strong signal of genuine reach.
Estimated sponsored-post value
$340–$630
Based on 96.8K followers and a 0.2% engagement rate, a single sponsored post by Chitownhouse is worth an estimated $340–$630. This is a modeled range, not a quoted rate, actual pricing varies by niche, content format, usage rights and exclusivity.
Audience Health
~10% of followers look low-quality or inactive.
View Full AuditThere’s more behind this audience. See what the full audit reveals.Audience (estimated)
Est.| Metric | Chitownhouse | Cohort median |
|---|---|---|
| Engagement rate | 0.2% | 0.75% |
| Average likes | 173 | 200 |
| Average comments | 18 | 9 |
| Posts per week | 0.41 | 0.97 |
Median values from 1,345 Home & DIY accounts with 10K–100K followers in the InstME index, refreshed Jul 19, 2026.
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Last reviewed: Aug 31, 2026
Erica Ashe | Home Design Tips is a verified home & diy creator on Instagram, with 96.8K followers.
Erica Ashe | Home Design Tips posts on Instagram as @chitownhouse.
Erica Ashe | Home Design Tips has 96,795 followers on Instagram (96.8K) as of Aug 31, 2026.
Erica Ashe | Home Design Tips's engagement rate is 0.2%, calculated from average likes and comments per post relative to followers. That is in the bottom quarter (median: 0.75%) for Home & DIY accounts with 10K–100K followers in the InstME index.
Posts by Erica Ashe | Home Design Tips average 173 likes and 18 comments.
Erica Ashe | Home Design Tips posts less than once a week on average.
InstME's audience-quality analysis estimates about 10% of Erica Ashe | Home Design Tips's followers are low-quality or inactive, giving an audience-quality score of 88/100.
Erica Ashe | Home Design Tips is registered as a creator account on Instagram and is verified.
Total Posts
652
Avg Comments
18
Predominantly women · mostly 25–44
Typical for Home & DIY creators, modeled from the niche, not measured for this account.
Content Focus
Primary: Home & DIY
279.8K
Engagement
0%
Erica Ashe | Home Design Tips is categorized as a home & diy account in the InstME index, based on the profile's bio and Instagram category across 652 posts.
Yes. Erica Ashe | Home Design Tips carries the blue verified badge on Instagram.
A sponsored post from Erica Ashe | Home Design Tips is estimated at $340 to $630. This is a model based on audience size and engagement, not a rate card, so real pricing is set by the creator.
